Will The On-Demand Economy Loosen Google’s Grip on Local?
Over the past decade, Google has controlled the way we find and interact with local businesses with an indomitable grip. But will a shift away from the information-based businesses — namely, search and advertising — to more transactional models lead to a change? According to speakers at a BIA/Kelsey event yesterday, that’s a distinct possibility…
Street Fight Daily: Samsung Teams With PayPal, Amazon Loses Local Commerce Exec
A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Samsung is Teaming With Paypal for Mobile Payments on a Watch (GigaOm)… Amazon Loses Key Payments Product Leader to Microsoft (Recode)… More Than Half of US Consumers Don’t Want to Friend a Brand Online (Wall Street Journal)…
Street Fight Daily: Facebook’s Latent Local Threat, Why Reviews Trump Social
A roundup of today’s big stories in hyperlocal content, commerce, and technology.… Facebook Local Search’s Sleeping Giant, or Just Sleeping? (SearchEngineWatch)… Why Customer Reviews Trump Social-Media Marketing (Inc.)… Personalized Commerce: Coming to an Internet Near You (AdAge)…