Street Fight Daily: Web.com to Acquire Yodle, Foursquare Latest to Embrace On-Demand Delivery

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Web.com to Buy Online Advertising Firm Yodle (Wall Street Journal)… Foursquare Adds Deep-Linking Integration with Delivery.com (The Next Web)… Groupon Soars 23% on Favorable Earnings (TechCrunch)…

Is Apple Quietly Assembling an SMB Trojan Horse?

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Apple is co-promoting Square’s NFC reader for SMBs. and selling the readers in Apple Stores. The $49 reader accepts Apple Pay, which significantly lowers the barrier for SMBs to get in the game. The move should boost Apple Pay, but there also may be much bigger ambitions to lock in market share in new areas.

Street Fight Daily: GrubHub to Rebrand, New Stats Show Importance of Mobile to Physical Shopping

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… GrubHub Q4 Financials Show Growth as Company Plans a Rebranding (Chicago Business Journal)… More Than M-Commerce: Mobile Is Part of 46% of All Shopping Journeys (GeoMarketing)… Internet of Things Is Changing How Media and Entertainment Companies Operate (eMarketer)…

Street Fight Daily: UberEats App Launching Soon Across U.S., Square Takes a Hit

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Prepares Meal-Delivery Service for 10 U.S. Cities (Wall Street Journal)… Square Falls Below Its IPO Price (Fortune)… Boxed, the Ecommerce Startup for Costco-Sized Orders, Nabs $100M (Forbes)…

Street Fight Daily: Foursquare Raising a “Down Round,” Google and Ford Partner for Driverless Cars

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Foursquare Raising Round to Capitalize on Data Business (TechCrunch)… Google Is Partnering with Ford to Build Self-Driving Cars (Business Insider)… With 100,000 Sellers Connected, Square’s App Marketplace Builds a Bridge (TechCrunch)…

6 Reasons Why Hyperlocal Tech Initiatives Continue to Elude Consumers

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Hyperlocal is a totally logical concept in the minds of technologists, analysts, and investors, but many hyperlocal tech initiatives have yet to catch fire with consumers. Part of the challenge is people are creatures of habit. Here are six reasons why hyperlocal tech will continue to elude consumers’ grasp in 2016.

Square Deal: Payments Startup Passes First Test as Publicly Traded Company

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Square made its debut on the public markets yesterday. After its much-commented-on offering price of $9 per share, which some took as a shot across the bow for unicorn startups, the Jack Dorsey-helmed payments firm surged more than 45 percent in its first day of trading. The pressure may be off Square momentarily, but it won’t stay that way for long.

Street Fight Daily: Groupon CEO on ‘Myths’ About the Company, P&G’s Snapchat Success

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Is Groupon ‘Misunderstood’? It Probably Is Under-Appreciated (Local Onliner)… How P&G Is Tying Snapchat Ads to In-Store Sales (Ad Age)… Newsonomics: Can You Get Readers to Pay a Dollar a Day for Digital News? (Nieman Lab)…

Street Fight Daily: Square’s IPO Pricing Lower Than Anticipated, Google Brings App Content into Search

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… For Its IPO, Square Scales Back Valuation by $3 Billion (New York Times)… Google Just Scored a Huge Win for Its Mobile Search (Business Insider)… Starboard Urges Yahoo to Drop Alibaba Spinoff Plan (Wall Street Journal)…

Street Fight Daily: Google Brings Back Google+, Angie’s List Says No to Acquisition (Again)

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Four Reasons Why Google Is Bringing Google Plus Back to Life (Recode)… Angie’s List Turns Down IAC’s Second Offer to Buy It — This Time for $512 Million (Business Insider)… Lyft Executive Says on Track to Hit $1 Billion in Gross Revenue (New York Times)…

Street Fight Daily: A Deep Dive into the Yahoo-Google Partnership, Square’s IPO Struggles

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… What Does Yahoo’s New Google Partnership Mean for SEO’s Future? (Search Engine Land)… Square, Facing a Chilly Market, Persists in Pursuing IPO (New York Times)… Pinterest Sharpens Its Visual-Search Skills (Wall Street Journal)…

Street Fight Daily: Google’s Drones to Hit Skies by 2017, Apple’s New Indoor Mapping App

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Plans to Deliver Packages with Drones by 2017 (Business Insider)… Apple’s ‘Indoor Survey’ App Maps Venues Using Radio Frequencies (The Next Web)… Amazon to Open First Brick-and-Mortar Bookstore (Wall Street Journal)…

Street Fight Daily: Facebook’s Location-Centric Notifications Update, Etsy’s Same-Day Delivery

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… With Updated Notifications, Facebook Pulls People Down the Rabbit Hole (GigaOm)… Etsy ASAP Brings Same-Day Delivery to NYC (The Next Web)… Square Reports Another Loss as IPO Roadshow Approaches (Wall Street Journal)…

Street Fight Daily: Snapchat Cuts Ties with Yahoo, Publishers Share Digital Advertising Strategies

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Why Snapchat Axed Yahoo from Discover (Fast Company)… What’s Actually Working in Digital Advertising? 8 Publishers on How They’re Bringing in Money (Nieman Lab)… Yelp Is Using Image Search to Change How It Finds You a Bar (Wired)…

Street Fight Daily: Target Partners with Techstars, Yahoo Exec Leaves for Square

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Target Teams Up with Techstars to Create a Retail-Focused Startup Accelerator (TechCrunch)… Top Yahoo Exec Jackie Reses Heads to Square as Senior Exec (Recode)… Publishers Straddle the Apple-Google, App-Web Divide (New York Times)…

Street Fight Daily: Square’s IPO Filing Now Public, NYC to Launch Hyperlocal News Sites

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Square Discloses IPO Plans (New York Times)… NYC Launching Neighborhood Websites with Hyperlocal Information (New York Daily News)… UberRush Not Yet a FedEx Killer (Wall Street Journal)…

Case Study: Reliability in New Scheduling Platform Helps Chicago Salon Maintain Buzz

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Online scheduling platforms are supposed to save merchants time by automating client bookings, cancellations, reminders, and even payment collection. But when merchants stop trusting their own scheduling platforms, and start verifying individual bookings for accuracy, the benefits of online-only systems go out the window. For an exclusive Chicago salon, switching things up helped maintain buzz and business.

Street Fight Daily: Amazon Launches Etsy Competitor, Controversial Verizon ‘Supercookie’ Is Back

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Challenges Etsy with Strictly Handmade Marketplace (New York Times)… Verizon to Combine Its ‘Supercookie’ Data with AOL for Online and Mobile Targeting (Marketing Land)… Why a Twitter/Square Hookup Would Make Sense for SMBs (AdExchanger)…

Street Fight Daily: What Dorsey’s Twitter Gig Means For Square, Google to Roll Out ‘Now on Tap’

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Jack Dorsey’s Dual CEO Role Raises Questions for Square (New York Times)… Now on Tap, Google’s Mobile Search Trojan Horse, Is Out of the Gate (Recode)… Pinterest Expands Buyable Pins to More Ecommerce Platforms, Reaching Thousands of Merchants (TechCrunch)…

Street Fight Daily: Postmates’ Walgreens Partnership, Twitter and Square’s Election Collab

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… You Can Now Get Your Prescriptions Delivered to You Within an Hour from Walgreens (Business Insider)… Twitter Courts U.S. Presidential Campaigns with New Donations Service (Wall Street Journal)… Why Ad Blocking Is Good News for Almost Everyone (Ad Age)…