#SFS12 -- Panelists and Presenters | Street Fight

#SFS12 — Panelists and Presenters

Brian Addison, President, EveryBlock
Brian is the President of EveryBlock, charged with charting the overall course for growth and overseeing everything from marketing and operations to business development and monthly water cooler deliveries. At his core a brand strategist, his background features a blend of digital and traditional marketing leadership, including stints at Foote, Cone & Belding, Ogilvy & Mather, Wirestone, and Beam Global Spirits & Wine.

Anna Bager, VP and General Manager, IAB
Anna Bager is the Vice President and General Manager of the Mobile Marketing Center of Excellence at the Interactive Advertising Bureau. The Mobile Center, an independently funded and staffed unit inside the IAB, is charged with driving the growth of the mobile marketing, advertising and media marketplace. Prior to joining the IAB Bager was heading business intelligence at Ericsson Multimedia and head of research at Ericsson’s Business Consulting unit.

Tyler Bell, Director of Product, Factual
Tyler Bell is a geotechnologist with broad interests in open source and place-based information systems. As Director of Product at Factual, Inc., he is leading the company’s product efforts to provide an accessible, global coverage of local businesses and POI data for developers and publishers. Tyler previously led the Geo Technologies team at Yahoo, conceiving and launching the Placemaker and GeoPlanet geo-enrichment platforms.

Jeff Bercovici, Staff Writer, Forbes
Jeff Bercovici is staff writer for Forbes, where he covers media, technology and the intersection of the two. He has covered media and entertainment over the past decade for a variety of publications, most recently AOL Daily Finance. Before that, he wrote the Mixed Media blog for Portfolio.com, the website of Condé Nast’s Portfolio magazine.

Mike Boland, senior analyst, BIA/Kelsey
Mike is the program director for BIA/Kelsey’s Mobile Local Media practice. Since joining the company in 2005, Mike has been instrumental in covering the local online space for our Interactive Local Media practice. His expertise and curiosity about new mobile, social, and video technologies and business models make him a valuable resource for MLM clients. He has authored in-depth reports on the changing local media landscape including online video, social networking and mobile.

Jim Brady, Editorial Director, Digital First Media
Jim Brady is the Editor-in-Chief of Digital First Media — which operates the Journal Register Company and MediaNews Group — and oversees the editorial strategy and operations of its 75 daily newspapers, 292 non-daily publications and 341 online sites. Before joining DFM, Brady served as general manager of TBD, a local startup that combined the values of traditional journalism and the power of citizen journalism.

Wiley Cerilli, VP and GM, Constant Contact
Wiley oversees all activities at Constant Contact related to SinglePlatform, which he founded in 2010 and which was acquired in 2012. SinglePlatform gives small business a single place to update their critical business information and delivers that information across a publishing network that reaches more than 200 million consumers per month.

Rohan Chandran, VP of Consumer Products, YP
Rohan Chandran is the Executive Director for Consumer Products at YP, leading strategy and development for all YP’s consumer-facing properties, including YP.com and YP mobile apps. Based in the company’s Silicon Valley office, he brings over 15 years of experience to the company, both as a founder and early employee at successful startups, and as a product management leader in the online marketing and advertising space at Yahoo! and Experian.

Sarah Chubb, President, Gilt City
Sarah Chubb serves as the President and General Manager of Gilt City. In this role, she is responsible for overseeing the strategy and operations of the seven hubs Gilt City operates in. She joined Gilt City in August 2012 after spending a year as an independent strategy and business model consultant to corporate clients and early-stage startups. Prior to that, Sarah was the President of Condé Nast Digital, a division of Condé Nast Publications.

Gary Cowan, SVP of product and marketing, Datasphere
Gary heads all product planning, marketing and business development activities at DataSphere. It is one of the leading Web technology and hyperlocal ad sales company focused on generating online profits for media companies. Previously, Gary spent three years at Microsoft where he served most recently as Director of Search for MSN and four years with RealNetworks where he held various senior marketing positions.

Owen Davis, managing director, NYC Seed
Owen currently heads up NYC Seed, a seed stage venture capital fund in New York City. He founded Thinking Media in the summer of 1995, an online marketing firm and in 1999 he co-founded Sonata, a wireless company that provided location-based services and marketing to cell phones. Owen also co-founded Petal Computing, a cloud computing company. Owen is the author of various patents in Internet methods and technologies the author of the book Instant Java Applets. Owen was named most recently was named one of the 100 most influential people in Silicon Alley for 2008.

Leela de Krester, Publisher, DNAinfo
Leela de Kretser is the Editorial Director and Publisher at DNAinfo. She was part of the original New York launch team in 2009, and served as the city’s managing editor before her current position. A veteran print and online journalist, Leela runs both the editorial and sales operations at DNAinfo.com. She oversees teams of journalists in New York and Chicago who are devoted to making sure locals get the neighborhood news and information they want.

Walt Doyle, General Manager, PayPal Media Network
Walt sets the vision and strategy for the PayPal Media Network. As an outwardly facing CEO and strategist, Walt led the WHERE business for five years, which resulted in the April 2011 acquisition by PayPal. Prior to joining WHERE in 2005, Walt was a GM of MapQuest (AOL). His career began in Hong Kong with Dow Jones (DJ), then spanned executive level appointments with GameSpot (CNET), Net2Phone (IDT), and DialPad (YHOO).

Perry Evans, CEO, Closely
Perry is the founder and CEO of Closely, Inc. He has led the formation and development of MapQuest, Jabber and Local Matters over the past 15 years, placing him at the forefront of location-based publishing, real-time messaging and local search.


Josh Fenton, co-founder, GoLocal24
Josh Fenton has a track record of success as an entrepreneur and has successfully launched and grown communications and media concerns. In 2010, he co-founded and launched GoLocalProv, the first digital platform of GoLocal24 – a digital media firm. GoLocal24 is creating the next model for local digital news and information. By providing high value local content, GoLocal24 is creating a scalable, highly efficient and monetizable mid-sized market model for next generation media.

Bo Fishback, CEO, Zaarly
Bo Fishback is the cofounder and CEO of Zaarly. He was previously vice president of entrepreneurship for the Ewing Marion Kauffman Foundation and the president of Kauffman Labs for Enterprise Creation.



Eric Hadley, SVP Sales Strategy & Marketing, The Weather Channel
Eric Hadley is an experienced Digital Sales and Consumer Marketing executive who’s career includes deep experiences and success across a range of sales marketing roles from the agency side, consumer & brand marketing, sales management, and trade marketing for larger companies and smaller starts ups. He is currently the Senior Vice-President of Sales Strategy and Marketing at The Weather Channel, and before that was General Manager of marketing for Bing and MSN,

 Rachel Hadley, Communications Manager, Cinnabon
Rachel Hadley has served as the sole in-house corporate communications executive for the Cinnabon brand since joining the team in October 2010. Prior to Cinnabon, Hadley spent more than five years managing teams at Weber Shandwick Worldwide, a leading PR firm with offices in more than 80 countries. Her range of experience includes internal communications, strategic planning, integrated marketing, media relations and social media management

Ian Heidt, Director of Project Management, Qualcomm Labs
Ian leads product development for Qualcomm Labs mobile context platform, which brings context awareness to smartphone apps via geofencing, contextual relevance, image recognition and more. Prior to this role, Ian led Neer, a geolocation app that enabled persistent geofenced-based location sharing. Ian has also worked on numerous Qulacomm corporate efforts including acquisitions, mobile software platforms and augmented reality.

Monica Ho, VP of Marketing, xAd
At the helm of our New York City operations, Monica is responsible for developing and leading xAd’s marketing functions, as well as overseeing the company’s communications and strategically positioning it in the local-mobile marketplace. Monica’s tenure in the industry includes 12-plus years of local marketing and advertising, including a solid foundation in online advertising, sales, strategy and account management.

Tim Judd, CEO, eLocal Listing
Tim has twenty-five years of sales, marketing and business development experience in search, high tech and new media. He is a veteran of providing technology solutions to major newspapers around the world. He founded Contraco USA, an international Search and consulting company focusing on vertical applications of innovative search technology.


Asif Khan, president, LBMA
Asif is a veteran tech start-up, business development and marketing entrepreneur currently serving the community as founder and president of the Location Based Marketing Association (The LBMA). Weekly podcaster at This Week In Location Based Marketing every Monday. Can be found at @AsifRKhan @TheLBMA on Twitter.

Jim Kirk, Editor In Chief, Sun-Times Media
Jim Kirk is the Editor In Chief of Sun-Times Media. Kirk was previously Chief of Editorial Operations at Crain’s Chicago Business. Prior to joining Crain’s, Kirk was the Managing Editor at the Chicago News Cooperative. Prior to that, he worked in Washington D.C. at Bloomberg News overseeing White House, Congress, and other federal agencies coverage. Kirkstarted his journalism career in Chicago at Grocery Marketing Magazine and Adweek magazine before joining the Chicago Sun-Times in 1995.

Sharon Knitter, senior director of mobile, Cars.com
Sharon develops the strategic direction for Cars.com’s regarding its mobile site and mobile apps to better serve car shoppers on the go. She also assists with the development of advertising products for manufacturers and dealers to help them reach this growing segment. She will continue to monitor the growing mobile space to help Cars.com identify opportunities for growth on multi-media platforms and lead the third-party mobile automotive space.

Steven Kritzman, VP of advertising, Pandora
Steven Kritzman is the Senior Vice President of Advertising Sales for Pandora. He is currently responsible for setting and executing the U.S. sales strategy for the company’s digital, network radio and spot radio businesses as well as managing Pandora’s growing national advertising sales team. Steven began his career with Pandora in 2009 as the Director of Sales for the New York and mid-Atlantic region.

David Kurtz, VP-publisher products, YP
David has over 15 years experience developing and managing technology products, the last six years focused on solutions for mobile publishers. He currently manages Publisher Products for YP – the largest local search,  media and advertising company in North America. David directs strategy and execution for the YP Local Ad Network, providing publishers access to one of the most comprehensive sources of local ads.  One of David’s key initiatives  is helping  mobile app developers  leverage local advertising to monetize their mobile sites and apps.

Logan LaHive, CEO, Belly
Logan serves as CEO of Belly. Previously, he was the Director of New Business at Redbox after successfully leading the company’s initiative to test and rollout video game rentals. Since then, Logan has spent the past 7 years in startups and he’s developed a passion for helping small businesses achieve their goals. Logan will have succeeded in his efforts when he finally owns the San Francisco 49ers.

Bastian Lehmann, CEO, Postmates
Bastian Lehmann is the co-founder and CEO of Postmates, a San Francisco-based startup at the intersection of urban logistics and local commerce. Bastian originally formulated the idea for Postmates while moving from Munich to London and later built the product and team through AngelPad in San Francisco. Prior to Postmates, Bastian co-founded Curated.by, a real-time curation platform in London and San Francisco. He grew up in Germany and has spent the last few years in London and San Francisco.

Howard Lerman, CEO, Yext
Howard Lerman founded Yext in 2006 with the vision of improving the way local businesses and consumers connect. Yext is Howard’s fourth internet company, the past three of which have had successful exits. Howard is a graduate of Duke University.


Scott Lindenbaum, Co-Founder, Broadcastr
Scott Lindenbaum is the President, and COO of Broadcastr. Broadcastr is a platform for publishing media to location. Broadcastr has been covered by CNN, MSNBC, and FOXnews, and has appeared in the New York Times, Wall Street Journal, and numerous other outlets. For ten years Scott was a halfpipe snowboard competitor sponsored by Burton Snowboards. He holds an MFA in creative writing, has has studied Behavior Design with Stanford Human Interaction professor BJ Fogg, and is currently working with Apple on the UI of Broadcastr’s soon-to-debut iOS app.

Tom MacIsaac, CEO, Verve

Tom brings nearly two decades of digital media and advertising experience to Verve. Prior to joining Verve, Tom was the CEO of ExtendMedia, the leading iP video software company serving customers including AT&T, Verizon, Disney and Paramount. Extend was acquired by Cisco Systems (NASDAQ: CSCO) in 2010. Previously, Tom served as CEO of Lightningcast, a pioneer in online video advertising, where he led the development of the first advertising technology platform specifically designed for monetizing broadband video and launched the first online video ad network.

Adam Marcus, Director of Data, Locu
Adam is Locu’s Director of Data. He recently completed his Ph.D. in Computer Science at MIT, where his dissertation was on database systems and human computation. He is a recipient of the NSF and NDSEG fellowships, and has previously worked at ITA, Google, IBM, and FactSet. In his free time, he builds course content to get people excited about data and programming.


Sumir Meghani, Regional VP, Groupon
Sumir is responsible for sales, market growth, marketing, and strategy for the West Coast at Groupon. Sumir has been a member of the company since summer 2010, joined sales management in 2011 and was promoted to RVP in the summer of 2012. Previously, Sumir held a variety of product and business positions at GoodGuide and Yahoo! He also founded an online magazine start-up.

Michael Meyer, Staff Writer, Columbia Journalism Review
Michael Meyer is a staff writer for the Columbia Journalism Review, where he runs the Guide to Online News Startups, CJR.org’s project chronicling digital news outlets. His feature documentary “Camera, Camera,” which told the story of Western tourists taking photographs in Laos, was an official selection of the Los Angeles Film Festival and the AFI/Discovery Channel Silverdocs Documentary Festival in 2010.

Jim Moran, Co-Founder and President, Yipit
Jim Moran is Co-Founder and President of Yipit, which curates local, travel and online flash offers. Yipit works    with hundreds of sites like Groupon, LivingSocial, Gilt, One Kings Lane, Tablet Hotels and more to bring the  best to you. In a previous life, Jim  worked at The Blackstone Group after graduating from Harvard College.

Dave Payne, CEO, Scoutmob
Dave Payne is the Co-Founder & CEO of Scoutmob, a new media company focused on leveraging hyperlocal content and mobile devices to drive transactions on a local level. Prior to Scoutmob, Dave held positions in corporate development and investment banking as well as being involved in a few startups including being one of the founding employees of Kozmo.com.

David Polinchock, Director, AT&T Adworks
David Polinchock, Director, AT&T AdWorks Lab will be participating on the “Using Location to Monetize Mobile Inventory” panel at the Street Fight Summit January 16.


 Tim Reis, Head of Mobile and Social Solutions, Google
 Tim Reis leads Google’s mobile and social solutions teams in the Americas. He is a 30 year veteran of media sales    serving in roles that have spanned print, television and online.  Prior to his current assignment, Tim held a variety of roles at Google, leading the Mobile Display (formerly Admob) advertising team for the finance, entertainment, auto and travel industry verticals. He also lead Google’s Consumer Packaged Goods practice in the eastern region and  managing one of Google’s financial services advertising teams.

Eric Risley, Mnaging Partner, Architect Partners
Eric is founder and Managing Partner of Architect Partners, an M&A advisory firm focused on the internet, mobile and digital media sector. Eric previously was Head of Software Corporate and Investment Banking at Banc of America Securities, responsible for some of the firm’s largest clients; Head of Investment Banking at Rutberg & Company, a highly respected wireless research boutique and ran Software and Internet Investment Banking at CIBC (and its predecessor Oppenheimer & Co., Inc.) Eric has for 25 years led and executed M&A and capital-raising transactions for established companies such as AVID, CA, Adobe, Oracle, BEA Systems, Veritas, as well as scores of young, emerging vendors.

Damian Rollison, VP-product, Universal Business Listing
Damian has been with Universal Business Listing since 2010. He holds degrees in English from the University of California, Berkeley, and the University of Virginia, where he did graduate work at the Institute for Advanced Technology in the Humanities. Damian writes a weekly column called “Streets Ahead” for Street Fight, and has also written articles on emerging technology for Venture Beat.

Steven Rosenblatt, Chief Revenue Officer, Foursquare
Steven is chief revenue officer at Foursquare. He has held positions in the advertising and digital media industry for the last 13 years. Before joining Foursquare, Steven worked at Apple as director of advertising sales and strategy for iAd, where he oversaw sales, account management, agency relations, and the creative and strategy team. Prior to launching Apple’s iAd, Steven served as Senior Vice President of Advertising Sales at Quattro Wireless.

Aaron Rudenstine, Co-Founder and President, CityMaps
Aaron Rudenstine is Co-founder and President of CityMaps. Prior to CityMaps, Aaron was a Director at Civic Builders, a real estate developer of educational facilities. Prior to Civic Builders, Aaron was a product manager at CashEdge (acquired by Fiserv for $465MM). Aaron is a graduate of Harvard University and received his MBA from Harvard Business School where he received the HBS Leadership Fellowship Award.


Carrie Seifer, Regional Vice President of Sales, Millennial Media
As Regional Vice President of Sales Carrie leads Millennial Media’s sales organization in the Northeast. Prior to joining Millennial Carrie was the Director of Sponsorships at Meetup where she created and sold a sponsorship-based ad model that allowed brands to support thousands of local interest groups. Before joining Meetup she was the Director of Emerging Technologies at Condé Nast where she led more than a dozen major magazine titles and websites through the creation and implementation of mobile, video, and other new media products. Seifer is a veteran of the mobile media industry.

Lisa Skube, Founder and Director, Journalism Accelerator
Lisa Skube is the founder and director of the Journalism Accelerator.  A journalism business intelligence exchange focused on sustainability and publisher innovation, the JA launched out of a 2010-2011 Reynolds Journalism Institute fellowship. Lisa’s background spans marketing, interactive branding and customer relationship design across for-profit and non-profit organizations.

Chris Silver Smith, President, Argent Media
Chris has an extensive background in mapping technology, search engine marketing. He has worked for some of the top search marketing agencies, researching and developing SEO and social media strategies for Fortune 500 and IR 500 companies. Earlier, Chris worked at Superpages.com for a decade, ultimately serving as the head of the Technology & Advanced Development Department.

Tom Stites, President, Banyan Project
Tom Stites is founder and president of the Banyan Project, which is pioneering a sustainable and scalable business model for Web journalism that serves the broad public of everyday citizens and engages their civic energy. As an editor he has supervised reporting that has won an array of major journalism awards including the Pulitzer Prize; as an entrepreneur he has been the founding publisher of two print magazines and three Web publications in addition to Banyan.

 Matt Sunshine, EVP, Center for Sales Strategy
Some of the programs Matt has authored for The Center for Sales Strategy include the Interactive Insight webinar, the Digital Sales Accelerator, and the Facilitator’s Certification Workshop. After working with both traditional media and online/digital clients in many major markets across the U.S. and Canada, Matt was appointed Executive Vice President at The Center for Sales Strategy in 2010.

Stuart Wall, CEO, Signpost
Stuart is the founder and CEO of Signpost, a local advertising platform funded by Spark Capital and Google Ventures. Signpost is working to create the AdSense of local commerce and currently powers monetization campaigns for over 1,200 publishers. Stuart developed the concept while in business school at Harvard University and led the company through bootstrapped product development and initial fundraising.

Warren Webster, Co-founder, Patch
Warren Webster co-founded Patch in December, 2007, with Tim Armstrong and Jon Brod.  Since then, Patch has grown to over 900 local sites in 26 states, and has become a leader in local news, information and conversation.  Previously, Warren worked in the New York start-up world as vice-president of Material Media, parent of Babble.com, now part of Disney.  He started a regional magazine division for Gannett, overseeing 40+ titles.

Jay Weintraub, Founder and CEO, NextCustomer
Jay Weintraub is the Founder and CEO of NextCustomer, the creators of LeadsCon and Daily Deal Summit conference series, which he recently sold to media and events holding company, Access Intelligence. Prior, Jay was part of the founding management team of Los Angeles based Oversee.net and also spent two and a half years at Advertising.com. He is a graduate of the University of Pennsylvania.

Victor Wong, Co-Founder and CEO, PaperG
Victor Wong is the CEO and co-founder of PaperG, a display advertising technology company that focuses on making display work for small and medium sized businesses. He envisioned a platform that makes ad creation and targeting radically simple, which his company launched to much acclaim.  The New York Times called the technology “an ad engine to put ‘Mad Men’ out of business.” Victor has served as co-chairman of the Interactive Advertising Bureau’s (IAB) Local Committee and has been a guest lecturer at events hosted by NYU, NAA and BIA Kelsey.

Zohar Yardeni, CEO, Daily Voice
Zohar Yardeni is the CEO of The Daily Voice, a hyperlocal news network. Previously, he was Global Head of  Product Management at Thomson Reuters where he led a team working to reinvent a multi-billion dollar platform of financial applications and websites. Prior to that, he founded radiusIM, a location-based instant messaging service, and CallStreet, an earnings call transcription service, which was subsequently sold to FactSet Research Systems.

Jonathan Zabusky, CEO, Seamless
Jonathan Zabusky is the CEO of Seamless, the leading digital service for ordering delivery and takeout food from thousands of top restaurants in the US and UK. Under his leadership are all aspects of the company globally, including sales, marketing, client relations, restaurant partner relations, information technology, operations and finance.