Exclusive Insights into Merchants’ Social Media Mindset
This report focuses on a key pain point in the local marketing ecosystem: social media marketing. Find out which tools merchants use, their perceptions of ROI, and what it will take to win the business of this diverse, often elusive customer base.
What you’ll get:
- Understand how merchants are using social media, what tools they’re using
- Gain insights into their mindsets, marketing outlook, and budgets
- Learn where merchants’ expectations for social media diverge from perceived ROI
- Get recommendations on best practices as well as low-cost social media management platforms and marketing dashboards that can help maximize campaign resources