Digital Marketing & The Changing SEO Landscape
Brand management has taken a rollercoaster ride in the past year. What brands are saying and how and where they’re saying it has rapidly changed. The importance of taking a stance socially and ethically must be balanced against the shifting demands of your customer base, an especially challenging task these days. We’ll be reflecting on traditional and emerging strategies as we advance into a new era of marketing and branding.
Speaker: Tessa Nadik (Kelley Blue Book & Autotrader)
Moderator: Kaci Cramer (Brandify)