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Heard on the Street, Episode 11: Pivot Dynamics with Gravy Analytics’ Jeff White

Mike Boland

Heard on the Street, Episode 11: Pivot Dynamics with Gravy Analytics’ Jeff White

“As an entrepreneur, they always say you have to be gritty and tough, and the world’s going to kick you in the teeth, and you have to keep going and persevere,” said Gravy Analytics founder and CEO Jeff White, our latest guest on Heard on the Street. “But sometimes that comes at the expense of having a vision that’s blinding. So you can’t not take your head up and realize, we may be off course.”

Street Fight Daily: Google Misses Self-Imposed Transparency Deadline, Retail’s Apparent Comeback

Joseph Zappa

Street Fight Daily: Google Misses Self-Imposed Transparency Deadline, Retail’s Apparent Comeback

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… Google Misses Self-Imposed Deadline to Implement IAB Consent Framework… How to Build a Quality SMS Subscriber List, Bridging the Gap Between Text and CRM… Hard Lessons Breathe New Life into Retail Stores—But Few Reap the Benefits…

Street Fight Daily: Foursquare Teams with AccuWeather; Civil Builds Community-, Blockchain-Based Media Ecosystem

Joseph Zappa

Street Fight Daily: Foursquare Teams with AccuWeather; Civil Builds Community-, Blockchain-Based Media Ecosystem

TODAY IN LOCAL & DIGITAL MARKETING AND MEDIA… Foursquare Will Fuel AccuWeather’s New Location-Based Recommendations… Civil’s Bold Plan for the News Crisis: ‘Flip the Business Model on Its Head’… The IoT Market Gap: Consumer Knowledge Low, Smart Device Ownership High…

Street Fight Daily: Advertisers Debate Ads Data Hub as Google ID Vanishes, Verifone Partners with TruRating

Joseph Zappa

Street Fight Daily: Advertisers Debate Ads Data Hub as Google ID Vanishes, Verifone Partners with TruRating

TODAY IN LOCAL & DIGITAL MARKETING… As Google Restricts Its Ad ID, Advertisers Debate Whether to Use Ads Data Hub… TruRating, Verifone Deal Highlights Importance of Customer Feedback Data… Newly Launched Block Club Chicago (Out of DNAinfo) Goes a ‘Bit Old School’…

TruRating, Verifone Deal Highlights Importance of Customer Feedback Data

Stephanie Miles

TruRating, Verifone Deal Highlights Importance of Customer Feedback Data

In a move that highlights just how important customer feedback data has become to mid-size businesses, the global payments and commerce juggernaut Verifone recently announced that it’s partnering with TruRating, a comparatively small but influential customer insight company that specializes in point-of-sale customer feedback solutions.

Newly Launched Block Club Chicago (Out of DNAinfo) Goes a ‘Bit Old School’

Tom Grubisich

Newly Launched Block Club Chicago (Out of DNAinfo) Goes a ‘Bit Old School’

Last November, discount-stock-brokerage billionaire Joe Ricketts summarily shut down his DNAinfo operations in the Windy City and New York. But in a fast-paced reinvention, the DNAinfo/Chicago team has Kickstarted its way back onto the streets and into the neighborhoods with the June launch of Block Club Chicago.

Heard on the Street, Episode 10: Apple, Amazon, and Localized Brand Marketing

Mike Boland

Heard on the Street, Episode 10: Apple, Amazon, and Localized Brand Marketing

How are multi-location businesses shifting their local ad spend? What do Apple’s latest mapping moves mean for local search? And what’s Amazon’s master plan for advertising and commerce? These are a few of the topics we bat around in an analyst roundtable for the latest episode of the Heard on the Street podcast. 

Street Fight Daily: Facebook Removes Over 5,000 Ad Targeting Options, Sprinklr Partners with Nextdoor

Joseph Zappa

Street Fight Daily: Facebook Removes Over 5,000 Ad Targeting Options, Sprinklr Partners with Nextdoor

TODAY IN LOCAL & DIGITAL MARKETING… Facebook to Cut Over 5,000 Ad Targeting Options, But Buyers Envision Workarounds… Sprinklr Partners with Nextdoor to Power Hyperlocal Social Campaigns… How Brands Can Use AI to Boost Their Email Marketing Strategies…

Street Fight Daily: Google Hit With Location-Tracking Lawsuit, What to Know Before Shifting Programmatic to Mobile

Joseph Zappa

Street Fight Daily: Google Hit With Location-Tracking Lawsuit, What to Know Before Shifting Programmatic to Mobile

TODAY IN LOCAL & DIGITAL MARKETING… Google Sued for Allegedly Tracking Phone User Locations Regardless of Privacy Settings… Dstillery Launches Data Visualization Tool Dscover Maps, Fueled by Quality Audience Profiles… What to Know Before Shifting Your Programmatic Budget to Mobile…