For many of the small businesses that have stayed afloat so far, e-commerce has become the new focus. A quarter of brick-and-mortar retail businesses surveyed in June said they’ve already added an e-commerce channel to their operations this year. Retail SMBs either want a piece of the growing pie that is e-commerce sales in 2020, or they’ve realized they won’t survive without an online sales component.
Whatever the motivation, the uptick in e-commerce sales has set the stage for SMBs to start boosting their revenue. And to complement the current market conditions, the rise of no-code tools is making online retail success more accessible than ever to SMBs. These solutions are proving to be the surfboard that helps small businesses successfully ride that e-commerce wave.