Street Fight Daily: 10.31.11
A roundup of today’s big stories in hyperlocal media, technology, advertising and startups.
Gilt City Picks Up BuyWithMe at a Discount (AllThingsD)
The daily deals site operated by fashion and luxury online retailer Gilt Groupe, has acquired daily deals company BuyWithMe. Gilt will be purchasing BuyWithMe’s assets, including its member and vendor lists, as well as some of its technology.
Cachet, Not Cash Fuels NYT’s Local Team-Ups (NetNewsCheck)
The New York Times’ local partnerships with the Bay Citizen, the Texas Tribune and the Chicago News Cooperative have been a boon to the legitimacy nonprofit sites and their missions to raise the level of local journalism in their markets. But some acknowledge that weighing the Times’ needs against their own can be a challenge.
OpenBlock to Help Rural Newspapers Get Access to Public Data (MediaShift)
Ryan Thornburg: OpenBlock Rural is planning to help rural newspapers get ahead of the oncoming wave of digital interlopers by lowering the cost of deploying OpenBlock and using it as a tool to engage younger audiences, as well as increase advertising revenue.
Google Running Zagat Ads Against Mobile Searches For ‘Yelp’ (TechCrunch)
Google bought Zagat last September to shore up its local reviews for Google Places, which is its answer to Yelp. By redirecting some of the people who are looking for Yelp to Zagat, Google is keeping up its pattern of punching Yelp in the face every chance it gets.
Making Dollars and Sense Out of SoLoMo (GigaOm)
Phil Hendrix: Fueled by the growth in smartphones, cloud-based platforms like SimpleGeo and “contextual” data from sources like GeoIQ and Factual, location-aware mobile devices and solutions have reached a tipping point.
How 8 Groupon Addicts Saved Their Expired Deals (Business Insider)
Mandi Woodruff: Business owners aren’t always the most receptive when it comes to hacking off the prices of their services. It may take a little finesse and some sound negotiation skills on your part, but redeeming expired deals is entirely possible. Here’s how.