Webinar: How Local Data is Transforming the Purchase Funnel

Purchase Funnel icon[twitter style=”vertical” source=”streetfightmag” hashtag=”#localsearch” text=”Free Webinar on Thursday: How Local Data is Transforming the Purchase Funnel.” float=”right”]With nearly 9 billion devices connecting to the web today, the malls and main streets where consumers still spend 90% of their expendable income are on the verge of their own data revolution. A world of connected devices — from smartphones and tablets to wi-fi routers and bluetooth beacons — are measuring the comings and goings of buyers and sellers locally, creating a new dataset that businesses and technology companies can use to engage consumers more effectively and sell goods and services more efficiently. (Scroll down to register to attend.)

This webinar will take a look at the impact of big data on brick-and-mortar retail, how local data is transforming the consumer journey, and insights and strategies to reach an always-connected local consumer. Also: If you missed the Local Data Summit in Denver, catch up on coverage and video.

Speakers:

Brett Leary
Brett Leary
VP/Group Director of Mobile
DigitasLBI

David Shim
David Shim
CEO
Placed

Steven Jacobs
Steven Jacobs
Deputy Editor
Street Fight

May 1st, 1 p.m. ET/10 a.m. PT
Register to attend below!