Wyng Launches Tools to Help Brands Collect and Manage Zero-Party Data

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The zero-party data provider Wyng launched new tools designed to make it easier for brands to collect, manage, and use zero-party data.

Wyng Partnership Enables Personalization with Zero-Party Data

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The zero-party data platform Wyng has found a strategic partner to bring its real-time data connector to life. The company recently announced a deal with Qualtrics, an experience management firm, and the release of Wyng Connector for Qualtrics, a real-time data connector available in the Qualtrics XM Marketplace.

New iPhones May Open the Door for Brands to Experiment With AR

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The new iPhones are an opportunity for brands to reach potential customers in new ways, especially when merged with location, says Wendell Lansford, co-founder of Wyng, a digital campaign platform for agencies and brands.