Street Fight Daily: Google Unveils New Maps, PayPal Takes Aim at Square

Share this:

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Eight Years Later, Google Reinvents Its Maps for a Data Rich Web (GigaOm)… PayPal Takes Aim at Square With Free Mobile Payment Processing (CNet)… Google Announces 3 New Location Services for Android (Mashable)…

With Abraham Out, What’s Next for eBay Local?

Share this:

Earlier this week eBay announced that it had parted ways with Jack Abraham, the founder of Milo (which eBay acquired two years ago) and a centerpiece of the web giant’s blistering push into the local space. Abraham’s departure leaves a vacancy at one of the more important positions in the hyperlocal ecosystem and presents questions about the evolving structure of eBay’s off-line commerce efforts….

PayPal Media Network’s Doyle on eBay’s Local Push and ‘Closing the Loop’

Share this:

Walt Doyle, who was CEO of Where at its acquisition, now serves as general manager of PayPal Media Network. Street Fight caught up with Doyle recently to talk about “closing the loop,” building a local marketplace, and rethinking advertising’s role in the hyperlocal space.

Mid-Year Analysis: The 5 Biggest Trends Driving Mobile, Local Media

Share this:

We’ve just passed the half-year mark and the mobile local space continues to move rapidly. Here are five major trends distilled from a couple of recent trade shows, and from my own examination of action in the space this year…

For Daily Deals Sites, It’s Evolve or Die

Share this:

Today’s daily deal sites are experimenting with every variation and vertical for their offerings — they know that not only is disruption on the horizon, but their own expiration date is as well. And it won’t be a new entrant into the deals space that ends them; instead it will likely be a very familiar brand entering local advertising: Google, PayPal, Square, or one of the other numerous payment services companies…

Street Fight Daily: Journatic CEO, PayPal Data, Geofeedia

Share this:

A roundup of today’s big stories in hyperlocal content, commerce, and technology...

Pew Study: 18% Of U.S. Smartphone Owners Use Check-In Apps (TechCrunch)…

Journatic CEO: Efficiencies Make Hyperlocal Work (NetNewsCheck)…

PayPal’s Key to Winning Mobile Payments: Data (GigaOm)…

PODCAST: This Week in Location-Based Marketing — Punchcard, WHERE

Share this:

In this week’s episode, Facebook writes another check and acq-hires another team; PayPal puts WHERE to use; and Bravo goes around the world in 80 plates. All this plus our weekly M&A and funding roundup, our resource of the week and special guest Simon Liss, CTO of WeLoveMobile…

Will eBay Be the Next Giant in Local?

Share this:

It’s not just about where users are spatially, or what device they’re on. It’s a function of where they are in the proverbial purchase funnel — the increasingly convoluted path between offline and offline worlds that leads from awareness to purchase. “The boundaries between the physical and digital world have disappeared, says WHERE’s Walt Doyle, “and the purchase funnel has become a purchase pretzel.”

Street Fight Daily: WHERE to PayPal Media Net, Foursquare Venues

Share this:

A roundup of today’s big stories in hyperlocal content, commerce, and technology...

EBay puts WHERE to work as PayPal Media Network (GigaOm)…

Want to Claim a Foursquare Venue Right Now? That Will Be $10 (Mashable)…

As Groupon Publicly Struggles, LivingSocial Continues to Grow (AllThingsD)…

Street Fight Brings Popular Summit to San Francisco!

Share this:

On June 5, hyperlocal’s brightest minds will converge on the Bently Reserve in downtown San Francisco for Street Fight Summit West, the first West Coast conference produced by Street Fight. Confirmed speakers and attendees include some of the top thinkers in hyperlocal. Early bird tickets are available at a 50% discount for a limited time…

Geo-Location Across Cultures: How Language Defines Place

Share this:

At Where 2012, Ibidon chief executive Robert Munro will examine differences in how people express place, distance, and space among the world’s 5,000-plus languages. These are differences that location-aware app designers will have to pay attention to as the world’s data becomes less and less predominantly English…

Leonsis: New Local Opportunity ‘Where Social, Video and Mobile Intersect’

Share this:

In a video interview with BIA/Kelsey, online pioneer, Groupon Vice Chair and ILM East Keynoter noted: “It is a much bigger idea than a simple directory or city guide or newspaper.” The next marketplaces are for “socially astute audiences,” he said…

Three Years After Its Launch, Foursquare Works to Become a Business

Share this:

Three years ago this morning, Foursquare launched what one pundit called its “where-am-I-now app” at SXSW – the name did not stick. Since its launch, the location-based service has attracted over 20 million users and upwards of 750,000 merchants, has outflanked a company worth $94 billion in the location space, and crushed a competitor that was sold to said company for its parts…

Marketers Use LBS to Promote Health Awareness — And Remedies

Share this:

With location-based services and the Internet, health information, particularly information about disease outbreaks, is now available at your fingertips. And a number of different services are using this location-specific data to inform users — and to target drugmakers’ ads…

Street Fight Daily: 01.05.12

Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Groupon Merchant Center Now Shows If Customers Love or Hate Your Deals (TechCrunch)…

Groupon’s Drop Below IPO Price Reflects Daily-Deal Risks (Bloomberg BusinessWeek)…

PayPal: Mobile Payments and Location-based Offers Go Hand-in-Hand (GigaOm)…

Street Fight Daily: 01.03.12

Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

AOL’s Armstrong Touts Patch Growth in Year-End Company Memo (Capital New York)…

Uninsured Turn to Daily Deal Sites for Health Care (Associated Press)…

Real Estate Agents Look Beyond the Check-in (Inman)…

Where eBay Gets Local

Share this:

The single-best deal, assertion, investment or other strategy of the week

Who: eBay…

What for: Buying location-based service and ad network Where…

“Local commerce companies like Where are blurring the lines between in-store and online shopping. By giving people hyper-local, relevant retailer information and deals on their mobile phones, we see a huge opportunity for local merchants to reach more buyers, and for consumers to get more choice and value when they shop.” Amanda Pires, eBay

Street Fight Daily: 04.21.11

Share this:

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups… EBay is buying location-based service and ad network WHERE in a deal that gives it added ability to drive more local and offline commerce. (GigaOm)… Foursquare has grown to almost 10 million users by connecting them to where they are now. But the company now will focus on the future movements of its users, said Dennis Crowley.(GigaOm)… Whatser, the location-based service that lets users share their favorite locations with friends, is launching a “marketing platform” in which local merchants and brands can “claim” a location that they operate and then communicate with users. (TechCrunch)…

WHERE Helps You Bump Into a Perfect Place

Share this:

Ever debated about where to go and what to do? Sure you have. Where once you had to leave it to your brain and powers of persuasion you can now, finally, leave it to a machine. (And maybe a “bump”.)

That machine, evolved today by WHERE, Inc., is known as Perfect Places (seems every startup’s got “Place” in their name somewhere these days) which aims to help you and friends peacefully find cool things to do together by recommending nearby venues based on shared interests or tastes. This is a further improvement of WHERE’s proprietary recommendation engine, in use by four million people…

Personalized Recommendations Lead to WHERE

Share this:

As promised on Locl.ly, WHERE, Inc., is now launching the latest version of its local discovery service pressing people to “discover their next favorite place.”…