Wanderful Media | Street Fight

#SFSNYC: Strategizing for the Coming Local Consolidation

Joseph Zappa

#SFSNYC: Strategizing for the Coming Local Consolidation

In the six years since Street Fight was founded, companies in the local sector have popped up at a breakneck pace and are now being snatched up just as fast by their competitors. To break down this issue, Street Fight CEO and founder Laura Rich sat down with four experts in tech, SMBs, and mergers and acquisitions at Street Fight Summit Tuesday.

Retailers Shift Focus to Offline Affiliate Marketing

Grace Chan

Retailers Shift Focus to Offline Affiliate Marketing

Location analytics represent the new battleground in retail, but imagine if you could apply the same analytics for online attribution to offline purchases. Offline affiliate marketing does just that, giving retailers the tools to analyze data from in-store purchases similar to what they can do for online purchases.

Newspaper Companies Make Another Big Investment in a Circular Startup

Steven Jacobs

Newspaper Companies Make Another Big Investment in a Circular Startup

Gannett, Hearst, Belo, and others have invested another $15 million in Wanderful Media, a service that digitizes and distributes the millions of merchandizing ads that go out every weekend in local papers across the United States. The deal, which brings the startup’s total funding to over $50 million, highlights the newspaper industry’s struggle to find an answer to a depreciating revenues after technology companies have picked off many of its valuable assets…

Street Fight Daily: Seamless GrubHub Merge, Wanderful Media Raises $9M

Steven Jacobs

Street Fight Daily: Seamless GrubHub Merge, Wanderful Media Raises $9M

A roundup of today’s big stories in hyperlocal content, commerce, and technology.GrubHub, Seamless, and the Importance of the Purchase (Bloomberg Businessweek)… Newspaper Companies Invest Another $9M In Local Deal Startup Wanderful Media (TechCrunch)… What Patch Employees Were Told During the Friday Evening Conference Call (Romenesko)…