BIA/Kelsey: Local Advertising Revs to Hit $151.3B By 2016

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The report forecasts total U.S. local advertising revenues at $151.3 billion in 2016, up from $132.8 billion in 2011 — an increase of nearly 14 percent. Its 2011 projection has been revised slightly downward from the firms October peg of the market at $135.9 billion…