Upserve | Street Fight

With SimpleOrder Acquisition, Upserve Digs Into Back-House Operations

Stephanie Miles

With SimpleOrder Acquisition, Upserve Digs Into Back-House Operations

In a year that’s been marked by consolidation across the hyperlocal marketing space, Upserve’s recent acquisition of SimpleOrder should come as no surprise. It mirrors another hyperlocal acquisition announced just this week: full-suite marketing company Cheetah Digital’s purchase of loyalty specialist Stellar Loyalty.

#SFSNYC: The Growing Power of SMB OS

Anna Kramer

#SFSNYC: The Growing Power of SMB OS

Until recently, brick-and-mortar shopping relied on the digital world for advertising functions and not much else. But now, local retail has a new digital arena—the full-service operating system. Three leaders in this expanding set of technological solutions for SMBs laid out the state of the field, known as SMB OS, at Street Fight Summit in New York Wednesday.

SMB OS Operators, Part III: Booker

Mike Boland

SMB OS Operators, Part III: Booker

Recently acquired by MindBody, Booker has been living out the principles of SMB OS long before we started calling it that. In this interview, Booker CEO Josh McCarter explains how his business helps SMBs go beyond typical marketing tactics to attract and keep customers coming back.

Upserve Uses Restaurant Transaction Data to Track Industry Trends

Stephanie Miles

Upserve Uses Restaurant Transaction Data to Track Industry Trends

Upserve recently released its State of the Restaurant Industry Report, using data pulled from thousands of restaurants and millions of transactions through the United States. Performing a retroactive analysis, Upserve’s data science team looked at 2017 trends to see which predicted trends lived up to the hype, and which fell flat.

The In-Between Stage for Startups: Visions of Growth and the Value of Pivots

April Nowicki

The In-Between Stage for Startups: Visions of Growth and the Value of Pivots

The stages of business growth may have no end point, but the opportunities that lie within them are more abstract than they seem. Moz CEO Sarah Bird says that Jeff Bezos’ well-known assertion that it will always be “day one” at Amazon resonates with her, but that financials can cloud the view of that goal.

Street Fight Daily: Microsoft Building Its Own Bot, UberMedia Expanding Attribution Business

The Editors

Street Fight Daily: Microsoft Building Its Own Bot, UberMedia Expanding Attribution Business

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Walmart Outperforms Estimates, but Online Retail Lags… Looking for a Sustainable Business Model for a Regional Newspaper? Start at the Star Tribune… Microsoft is Building Its Own Bot to Rival Google Assistant and Viv…

Street Fight Daily: Uber Taking Bids for Its Cloud Business, Google Launches Local News Tag

The Editors

Street Fight Daily: Uber Taking Bids for Its Cloud Business, Google Launches Local News Tag

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Launches Local Source Tag to Help You See More Local News… Amazon to Launch a Blue Apron-Like Recipe Delivery Service This Fall… Microsoft, Google, and Amazon Might Be Going to War Over Uber’s Cloud Business…

Street Fight Daily: Publishers to Use Facebook Messenger to Reach Consumers, Groupon CEO on Strategy

The Editors

Street Fight Daily: Publishers to Use Facebook Messenger to Reach Consumers, Groupon CEO on Strategy

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Plans to Open Messenger to Publishers (Marketing Land)… Groupon CEO: ‘We Win If Local Businesses Win’ (Silicon Republic)… Europe’s Antitrust Enforcer on Google, Apple, and the Year Ahead (New York Times)…