Heard on the Street, Episode 16: Holiday Shopping Roundtable

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What are the latest tactics in localized marketing, and how do they map to retail strategies as we enter the holiday season? This was the topic we batted around in a Street Fight roundtable for the latest episode of the Heard on the Street podcast.

Anne Marie Stephen Joins Street Fight as President

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Anne Marie Stephen, a veteran of tech and retail, is taking the helm at Street Fight, the premier media, research, and events company covering local marketing and technology. As president, Stephen will oversee Street Fight’s overall strategy, events, and budget as it pursues aggressive growth in 2019.

A New Phase for Street Fight

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After seven years of total obsession with the digital and mobile disruption that has taken place in local marketing, I have decided to step down from my position as Street Fight’s CEO. Creating and growing this business has been extremely rewarding, and I write this post as a huge thank you.

Our New Look!

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Some keen observers may have noticed that Street Fight got a new look this week. We widened the page, added a topical top nav, and put a lot more content on the homepage. In essence, we brought to the surface all of the areas of disruption in local that we’ve been tracking for four years…

Openings and New Hires at YPG, Living Social, BrightRoll, Act-on, NeuStar

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Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. In this week’s edition, new hires at Mediative and Brightroll, plus jobs at Yext, The Weather Channel, LinkedIn and more…

Openings & New Hires at Patch, Groupon, Flickr, Search Influence and More

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Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. In this week’s edition, new hires at Square and Groupon, and job openings at Street Fight, AOL, Yahoo, BuzzTown, Yext, and the Weather Channel…

Street Fight Daily: Facebook Readies SMB Push, Foursquare’s Nascent Asset

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A roundup of today’s big stories in hyperlocal content, commerce, and technology.As Small Businesses Become Tech Savvy, They Could Earn Big Ad Revenue For Facebook (TechCrunch)… Why Foursquare’s Growth Story Is Better Than You Think (Forbes)… Andrew Mason on How to Deal: From Founder to Ex-Groupon CEO (Fast Company)…

Openings & New Hires at Yelp, Groupon, Local.com, Viddy and more

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It is indeed hiring season! Who are the eager employers? Nokia, DexOne, Yelp, Hibu, CityGrid, Local.com and Street Fight among them (us). On the move this week include executives at Local Market Launch, Groupon, Acquisio and Viddy, where the son of Michael Ovitz has faced some controversy over his company’s distribution techniques. Plus, find out who’s looking to make the leap. Read on…

Openings & New Hires at Groupon, Street Fight, PaperG, AOL & more

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More folks on the move: PaperG hires Brooke Frederick away from Bizo; Weather Channel poaches from Digital Broadcasting Group; SoundCloud brings on a Nokia executive and the job openings abound, including a plum sales position at Street Fight. Also: good opportunities for product managers and sales execs at Groupon, AOL, Oracle, Signpost and more. Plus: juicy insider tips on who’s looking to make the jump!…

Street Fight Poll: Consumers May Pay Extra for Same-Day Delivery

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In a recent Street Fight poll, 64% of consumers said they might be willing to pay a few dollars extra to receive retail goods faster, though for many it depends on the order. In a poll of 500 anonymous U.S. consumers, 14.8% said they’re very likely to pay extra for same-day retail delivery, and 14.8% said they’re somewhat likely…

Street Fight Poll: Peers and Company Websites Are Go-tos for Local Biz Info

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In a poll conducted in early November by Street Fight, 500 U.S. consumers were asked who or what sources they are most likely to consult before visiting a local business. The survey found that 37% say they ask a friend or colleague about their opinion of the business; 36% visit that merchant’s website; 16% examine the merchant’s reputation on review sites; and just 11% conduct local searches for information about that business and/or nearby competitors…

Report Identifies ‘Avid Local Search Users,’ 50% of All Searches

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Twenty-four percent of consumers who conduct “local” searches are highly tech-savvy early adopters who own multiple mobile devices, use mobile shopping apps, purchase daily deals and post reviews of businesses more than the average population, according to a new white paper. The report also notes that this group accounts for 50% of all local searches.

Street Fight Poll: Word-of-Mouth Is Primary Driver of Local Business

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A new Street Fight poll finds that even with a slew of new locally targeted marketing platforms at local merchants’ disposal, word-of-mouth is still a primary driver of local consumer behavior. The poll of 500 U.S. consumers found that 43% of consumers are most likely to shop or dine at a local business after a recommendation from a friend or colleague…

Local Quotables: Dorsey, Josic, Brody & More

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This week’s top quotes come from Twitter and Summify as they discuss their new partnership in order to increase delivery of instant, relevant news. This week also features Harvard researchers explaining why some ventures succeed and Boyan Josic of Daily Deal Media asserting the growing success of daily deals companies…

Local Quotables: Moyal, Mims, Tolles, Lessin and more…

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As the first week of 2012 commences, everyone is speculating about what will happen this year in the hyperlocal industry. Jonathan Moyal sees Lucky Ant helping communities play a bigger role in local business. Jeremy Mims predicts growth for Groupon and Michelle Jones hopes to create an alternative to Yelp. Also, Sam Lessin describes how Facebook’s check-in with timelines is an entirely new kind of LBS and more.

Street Fight Announces Research, More Events

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Taking the podium on the second morning of the Street Fight Summit 2011 in New York City, Street Fight co-founder David Hirschman said that Hyperlocal Industries, which publishes the Street Fight website, would soon launch a research division and host more events like the Summit in 2012.