Steven Rosenblatt | Street Fight

Foursquare President: ‘Huge’ Industry Developing Around Location Intelligence

David Hirschman

Foursquare President: ‘Huge’ Industry Developing Around Location Intelligence

As the company maps consumers’ digital actions to where they are and what they do in the real-world, it is looking to become the “Nielsen of the real-world.” Street Fight recently spoke with Foursquare president Steven Rosenblatt about the explosion of location data, and why there is a big opportunity in connecting the dots between ads and store visits.

Street Fight Daily: Google’s New Call Unit, Main Street Hub Raises $20M

The Editors

Street Fight Daily: Google’s New Call Unit, Main Street Hub Raises $20M

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Pay-Per-Call: Google Introduces “Call-Only” AdWords Units (Local Search Insider)… Main Street Hub Lands $20M To Bring Social Media Marketing To Small Business (TechCrunch)… Digital First — What Then? (Medium)…

Conference Notebook: Yelp ‘Focused,’ Foursquare Denies Slower Growth

Steven Jacobs

Conference Notebook: Yelp ‘Focused,’ Foursquare Denies Slower Growth

It doesn’t look like Yelp has plans to push across the local marketing stack anytime soon. Responding to a question of whether Yelp planned to position itself as a local operating system for local business like Groupon, CEO Jeremy Stoppelman said it was “hard to say what tangential businesses [Yelp would] get into” but “its safe to say we’re focused.”