SMB Tips by LocalVox | Street Fight

Sponsored Content: Using Your Website as a Customer Engagement Tool

Todd Renard - Vivial

Sponsored Content: Using Your Website as a Customer Engagement Tool

Websites remain a foundational marketing element for companies of all sizes and they are likely the “home base” for customers finding the detailed information they desire as well as the basics, like store hours, contact information, product details and links to social channels. While on the surface it may seem like websites are the opposite of engaging—static, one-size-fits-all, impersonal—the fact is with a little bit of strategy, businesses can create a website that provides customers with a truly engaging experience with clear calls to action as part of the customer’s journey.

4 Ways to Dust Off Your Website and Use It to Engage with Customers

Todd Renard - Vivial

4 Ways to Dust Off Your Website and Use It to Engage with Customers

Creating fresh content and having the time and staff to devote to keeping the website updated are other challenges business owners frequently point out as barriers to building and maintaining a website. But it shouldn’t be this way. Websites are still a foundational marketing element for businesses of all sizes—especially small- and medium-size businesses (SMBs) like restaurants, retails, gyms, banks and other service providers.

Sponsored Post: Infographic—How SMBs Need to Do Local Marketing

Laura Cole - Vivial

Sponsored Post: Infographic—How SMBs Need to Do Local Marketing

There is no better way for a local business to get its digital marketing in place than through a full understanding of key tools; by linking up with a digital agency; and focusing efforts on one channel that delivers powerful results. For the past four weeks in this space, LocalVox has delivered those insights and hands-on tactics, plus resources to provide SMBs a clear path to getting started and succeeding…

Sponsored Post: 8 Awesome Content Marketing Ideas that Deliver Local Marketing Results

Todd Renard - Vivial

Sponsored Post: 8 Awesome Content Marketing Ideas that Deliver Local Marketing Results

Sometimes making a small adjustment and re-posting a piece can help you extend your reach to a new audience, build a loyal following and even have a direct impact on converting viewers into customers. Seize the opportunity to repurpose, reuse and recycle already-created content in a new way…

Sponsored Post: How a Digital Agency is Key to SMB Marketing Success

Laura Cole - Vivial

Sponsored Post: How a Digital Agency is Key to SMB Marketing Success

Sometimes local marketing moves to the back burner. The marketing industry moves quickly, and it’s often difficult to keep up with the shifts in consumer behavior, spending, technology, and effectiveness. Fifty-three percent of marketers admit that their primary challenge is the lack of resources and bandwidth needed to stay on top of localization strategies…

Sponsored Post: 9 Mobile Apps That Are Transforming Local Commerce

Todd Renard - Vivial

Sponsored Post: 9 Mobile Apps That Are Transforming Local Commerce

There is no shortage of business tools and apps available to entrepreneurs today. Technology, now more than ever before, is discovering new ways of solving old problems and enabling retailers and service providers as well as the mighty consumer to reach, share, save, buy, bid, deal, message, post and even make a phone call, anytime and from almost anywhere. …