Sightly | Street Fight

5 Tools for Generating Personalized Video Ads

Stephanie Miles

5 Tools for Generating Personalized Video Ads

Hyperlocal technology is enabling businesses to go beyond the 30-second television spots most consumers are used to seeing, with personalized online videos ads that can be targeted by customer location and demographic to drive conversions and new acquisitions. Here are five online video advertising platforms that businesses of all sizes can try…

Sightly Launches Localized Video Ad Product

Annie Melton

Sightly Launches Localized Video Ad Product

The San-Diego-based company launched TargetView, a new product that will allow local branches of national advertising agencies, small agencies, and SMB marketing teams to develop and deliver localized content on YouTube, Google Display, and social media. Using IP and GPS information, individual ads and campaigns will be able to cater to potential customers in specific locations…