Scripps | Street Fight

Yik Yak Makes Inroads as a More Serious News Service

Tom Grubisich

Yik Yak Makes Inroads as a More Serious News Service

In its less than two years of existence, Yik Yak has spread across the country, mostly at communities centered around college campuses. It’s true that a lot of the company’s content is sophomoric. But I think that will change, based on a new pilot that the service has launched with the University of Florida…

It’s Official: The Newspaper Industry Has Given Up on Newspapers

Josh Fenton

It’s Official: The Newspaper Industry Has Given Up on Newspapers

In the past couple of weeks, three of the major legacy media companies announced they were splitting their companies into separate-but-unequal broadcast and print ventures. The decisions by Gannett, E.W. Scripps and Tribune to divide their once “synergistic business models” into separate and very distinct businesses indicate that we are now at the beginning of the end-of-the-end for this industry…