Street Fight Daily: Fact Checking Some Location Targeting Claims, Amazon Go Officially Has Competition

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TODAY IN LOCAL & DIGITAL MARKETING… Location Targeting is Nothing Without the Facts to Back it Up… Standard Cognition Is First Amazon Go Rival to Unveil Deal with Stores… SendtoNews Aims to Guarantee Brand Safety for Advertisers…

Street Fight Daily: A Major Ruling on Online Reviews; Local Publishers Bet on Marketing Services

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yelp Can’t Be Forced to Take Down Allegedly Libelous Reviews… Amazon’s Will Supersize Its Second Grab-and-Go Grocery Store in Seattle… Programmatic Guaranteed: A Chance to Rethink Publisher Growth…

Street Fight Daily: Brands Unsettled by Drama at Facebook; IPG Buys Acxiom Marketing Solutions

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Brands More Skeptical of Facebook than SMBs in Wake of Controversies… Acxiom Marketing Solutions Group Sold to IPG; Future of Its SMB Listings Unclear… Gmail App Developers Have Been Reading Your Emails…

Street Fight Daily: Mobile/Social/Video Dominate Ad Spending, Facebook’s Missing Video Metrics

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Trifecta of Mobile, Social, and Video Thrives While Print Declines… How Do We Measure Facebook’s Video Biz? It Still Hasn’t Told Us… For Third Oldest American Retailer, More Data and Business Hasn’t Meant More Advertising…

Street Fight Daily: Where Mobile Is Heading, Eric Schmidt to Step Down at Alphabet

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Forrester: These Are the Ways Marketers Still Struggle to Understand Mobile… Eric Schmidt to Step Down After 7 Years at Helm of Alphabet… Why Quartz Will Not Be Jumping So Fully onto the Programmatic Bandwagon…

Street Fight Daily: Facebook Unveils Tools for Brand Marketing, How the Best Brands Do Mobile

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Two New Facebook Tools Will Help Brands Craft Ads for Every Environment… What Sets the Best Brands in Mobile Apart from the Pack… Understanding Amazon as an Advertising Platform…

Captivate Adds Content Partners in Push for a 360-Degree Ad Solution

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The company has 12 new content providers joining its digital place-based media network target consumers on screens in thousands of building elevators and lobbies across the U.S. The partners include Vox Media, Bloomberg, Billboard, Quartz, and The Hollywood Reporter, as well as Stadium sports video content.

Street Fight Daily: Pinterest Joins Video-Ad Craze, Uber Co-Founder Quashes Kalanick Return Rumors

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Pinterest Unleashes Video Ads for All Advertisers with Third-Party Measurement Partners… Uber Co-Founder Garrett Camp Says Kalanick Will Not Return as CEO… How Quartz Achieved a 90% Renewal Rate for Branded Content…

Street Fight Daily: Snap Launches New Ad Buying Tools, Facebook’s Mobile Bump Evens Out

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Is Opening Itself Up to Advertisers of All Sizes with New Buying Tools… Facebook’s Days of Easy Growth from the Shift to Mobile May Be Over… Consumers Can Stomach Ads in News Feeds, Research Shows…

Street Fight Daily: Snap Valuation Jumps to $34 Billion, SMBs Shift Marketing Spend to Digital

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat Shares Surge 44% in Market Debut… Small Businesses Shift Marketing Spend to Digital… For Quartz, Bots Are a Chance to Build a New Path for Interacting with News…

Street Fight Daily: AT&T to Acquire Time Warner, Mobile Moves to Majority of Google Ad Rev

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… AT&T To Acquire Time Warner, Becoming Latest Media Giant with Cross-Device Mojo… Mobile Moves to Majority Share of Google’s Worldwide Ad Revenues… How Quartz Sculpts a Global, Mobile-First Brand…