News | Street Fight - Part 2

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Street Fight Daily: Yelp Open to Graph Search, Foursquare’s Flaw

No Comments 03 June 2013 by

A roundup of today's big stories in hyperlocal content, commerce, and technology.... Yelp Open to Partnering With Facebook's Rival Offering (Reuters)... Foursquare Is Generating Too Much Useless Noise (AdAge)... Nesta Research: Public Interest High, Advertiser Interest Low for Hyperlocal Media (London School of Economics)...

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Headlines

Street Fight Daily: Waze Gets Social with Facebook, Spun Upgrades News App

No Comments 31 May 2013 by

A roundup of today's big stories in hyperlocal content, commerce, and technology.... Postmates’ Local Delivery Service Hits New York City (HuffingtonPost)... Waze Mapping App Gets a Little More Social with Facebook Events (VentureBeat)... 70% Of Mobile QSR Campaigns Use Location Targeting (MediaPost)...

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Commentary

Report: Pureplays Using Legacy Media as a Farm System for Sales Staff

1 Comment 29 May 2013 by

Local media companies need to do something to protect their digital sales assets or run the risk of losing them to pureplay web companies, according to a new report from Borrell Associates. Pureplays offer starting salaries in the range of $12,500 per year more than their nearest competitors, the local TV stations. The gap between starting pureplay sales people and those who work for newspapers is an incredible $21,000 more...

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Headlines

Street Fight Daily: Google Personalizing Maps, Square Aims High

No Comments 28 May 2013 by

A roundup of today's big stories in hyperlocal content, commerce, and technology.... Google’s Plan to Personalize Maps Could End Public Space as We Know It (Slate)... Square Is the Shape of Things to Come, Says Jack Dorsey (Telegraph)... Why Waze Is a Hot Takeover Target (CNN/Money)...

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Headlines

waze3cm2

Street Fight Daily: Google Eyes Waze, Postmates Looks to NYC

No Comments 24 May 2013 by

A roundup of today's big stories in hyperlocal content, commerce, and technology... Google Said to Consider Buying Waze (Bloomberg)... On-Demand Delivery Startup Postmates Preparing for NYC Launch (TechCrunch)... INFOGRAPHIC: How Location Data Is Being Collected And Transforming The Mobile Industry (Business Insider)...

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Headlines

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Street Fight Daily: Yelp Fires Back, Walmart Banks on Mobile In-Store

No Comments 23 May 2013 by

A roundup of today's big stories in hyperlocal content, commerce, and technology.... Yelp Fires Back at Small Business Extortion Claims, Says It’s Not, and ‘Never has Been’, true (TheNextWeb)... Walmart Exec: Mobile Can Revive Personal Touch for Shoppers(CNet)... Square Expands into Asia With Japan Launch (AllThingsD)...

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News

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5 Mobile Marketing ‘Musts’ for SMBs

No Comments 22 May 2013 by

As more consumers look to their smartphones to engage with business locally, small and medium-sized businesses (SMBs) need to lay out a concise mobile marketing strategy. In a Street Fight webinar Tuesday sponsored by YP, Asif Khan of the Location-based Marketing Association, and YP’s David Williams discussed the trends that make mobile a must for SMBs, and highlighted a handful of first steps that local businesses can take to keep up with their smartphone-wielding customers....

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News

Swipely Raises $12M to Expand Push Into SMB Payment Analytics

1 Comment 21 May 2013 by

The payments space is starting to settle down. The flow of seed funding has slowed, and a handful companies have separated from the pack, raising meaningful capital over the past year. Add Providence-based Swipely to that list. The payments processing and analytics play has raised $12 million in new funding in a series B round led by Shasta Ventures...

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Headlines

Street Fight Daily: Seamless GrubHub Merge, Wanderful Media Raises $9M

No Comments 21 May 2013 by

A roundup of today's big stories in hyperlocal content, commerce, and technology.... GrubHub, Seamless, and the Importance of the Purchase (Bloomberg Businessweek)... Newspaper Companies Invest Another $9M In Local Deal Startup Wanderful Media (TechCrunch)... What Patch Employees Were Told During the Friday Evening Conference Call (Romenesko)...

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News

Patch

In Push to Profitability, Patch Trims Staff and Promotes Kalin to CEO

5 Comments 20 May 2013 by

AOL’s Patch network of community news sites made significant staff cuts on Friday among its regional news teams and promoted Steven Kalin to CEO, in what looks to be its biggest move yet toward reaching its long-promised goal of profitability by the end of 2013...

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How Local Search Is Getting Mobile and Social

Facebook is now the #2 mobile app for local search, behind Google Maps, notes MomentFeed CEO Rob Reed. Are people really using the social media platform to find small businesses — and what does that say about the future of local search?

What Hyperlocal Acquirers Are Looking For

2013 could see a handful of established companies look to mergers and acquisitions in order to jump-start their existing hyperlocal strategies — or to help them build new initiatives altogether. Here’s a quick look at four major players who may currently be in the hunt for locally focused acquisitions and what each might be looking for.

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Webinar: Mobile Trends Among SMBS

SMBs are getting social, but they still lag on mobile. Listen to Asif Khan from the LBMA and David Williams from YP delve into strategies for SMBs to use the mobile platform to find and be found by customers. Watch now.

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