Tag archive for "News"

Headlines

Street Fight Daily: ‘Local Consumer,’ Curley Leaves Las Vegas Sun

No Comments 16 May 2012 by

A roundup of today's big stories in hyperlocal content, commerce, and technology...After Strong Quarter, Groupon Starts Looking Like a Deal Again (AllThingsD)...Rob Curley Leaves Las Vegas Sun (Poynter)...Understand the 'Local Consumer,' and You’ll Understand How to Serve SMBs (VentureBeat)...

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News

Factual Adds Context to Location With New API

No Comments 15 May 2012 by

Factual has added deeper analytics to its compendium of location data services with the release of its new Geopulse API this morning. The API enables developers to retrieve contextual information — commercial profiles and density scores as well as demographic indicators like age, gender, and median income — for a given location across Factual’s 50-country reach.

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News

BIA/Kelsey: Local Social Spend to Increase 270% by 2016

No Comments 15 May 2012 by

Local social advertising revenues are set to nearly quadruple (3.7x) over the next five years, according to a new study by BIA/Kelsey. The report projects that local spending on social networks will jump from $840 million in 2011 to $1.2 billion in 2012, reaching $3.1 billion in 2016...

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Headlines

Street Fight Daily: Journatic CEO, PayPal Data, Geofeedia

No Comments 14 May 2012 by

A roundup of today's big stories in hyperlocal content, commerce, and technology...Pew Study: 18% Of U.S. Smartphone Owners Use Check-In Apps (TechCrunch)...Journatic CEO: Efficiencies Make Hyperlocal Work (NetNewsCheck)...PayPal’s Key to Winning Mobile Payments: Data (GigaOm)...

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Headlines

Street Fight Daily: CityPockets Closure, Qype Surges in Europe

No Comments 11 May 2012 by

A roundup of today's big stories in hyperlocal content, commerce, and technology.Closure of CityPockets Provides Window Into Daily Deal Biz Shakeout (GigaOm)...Qype, The Yelp Of Europe, Claims Top Dog Status With 860,000 Places Reviewed (TechCrunch)...AT&T Completes YP Sale (BIA/Kelsey)...

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News

CityPockets Shutters, Launches Coupon Discovery Site Reclipit

No Comments 09 May 2012 by

The company’s new venture aims to be a sort of Pinterest for coupon clippers, allowing users to post and "reclip" deals posted by established deal bloggers and friends. Users can use a bookmarklet to clip the image and link to deal and repost the metadata to their Reclipit accounts...

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Headlines

Street Fight Daily: Foursquare Coupons, Edo’s Real-Time Offers

No Comments 09 May 2012 by

A roundup of today's big stories in hyperlocal content, commerce, and technology...Edo Launches Real-Time Local Offers Platform, Tied To Your Bank Card (TechCrunch)...Foursquare Joins the Coupon Craze (Wall Street Journal)...Four Reasons Why Andreessen Horowitz Is Investing $10 Million in Belly (AllThingsD)...

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News

New Crowdfunding Group Chief: More Hyperlocal Projects Will Get Funded

No Comments 08 May 2012 by

A group of top debt and equity crowdfunding platform and industry experts launched the Crowdfunding Professionals Association to facilitate a vibrant, credible and growing global crowdfunding community. In an interview with Street Fight, the chair of CfPA's executive committee, Berkeley Geddes, says "crowdfunding has the potential of letting anyone in on the next big deal, not just Wall Street elite."

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News

JiWire: 49% of In-Store Comparison Shoppers Check Others’ Prices

No Comments 08 May 2012 by

The mobile audience company that uses WiFi loading pages to connect advertisers with consumers has released its Q1 “Mobile Audience Insights Report” this morning. The big takeaway here is that the mobile device is set to play a large, and potentially disruptive, role in the brick-and-mortar shopping experience moving forward...

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Headlines

Street Fight Daily: Hyperlocal Shopping at Sears, Pirq for Apple Staffers

No Comments 08 May 2012 by

A roundup of today's big stories in hyperlocal content, commerce, and technology...Sears Rolls Out Hyperlocal Shopping Site (Crain's Chicago Business)...Want To Know What Apple Will Do Next In Mobile Commerce? Check Out The Pirq It’s Giving To Employees (TechCrunch)...The Real Reason Foursquare Finally Decided To Pursue Revenues Now (Business Insider)...

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Why Check In?

“I did not want to be mayor of my dentist’s office. Why did I even check in?” wondered Digital First Media's Steve Buttry in a recent tweet. Street Fight's David Hirschman takes a look at check-in services from a consumer perspective, and tries to figure out why we feel so compelled to use services like Foursquare.

Sponsored Post: Improving Online Offers

Although couponing has gained mainstream acceptance, coupons have proven an inefficient way to redeem an offer. In a new white paper OfferWise offers guidance on integrating mobile and in-store experiences; creating trackability; and thrilling shoppers.

Facebook Connect & Local

Where Facebook starts to get "spooky powerful" is in its capability to deliver local ads to a Facebook Connect network that will be personalized and reflect the actions, comments, likes and dislikes of your friends.. This will tap into a recognizable social graph as Facebook seeks to do – and it could turn into an extremely lucrative, higher CPC line of business.

The ‘Twisted Thinking’ Behind SMB Self-Service

Closely CEO Perry Evans unpacks the ideas behind attempts to create self-service platforms for SMBs to place online ads: "Technology comfort alone will not drive scaled merchant participation."

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