Narvar | Street Fight

How AI Bots, Voice Assistants Are Changing Shopper Behaviors

Stephanie Miles

How AI Bots, Voice Assistants Are Changing Shopper Behaviors

Rapid changes in the way people communicate aren’t just impacting personal relationships, they’re also hitting the retail market as consumer preferences evolve. In a new report released just this morning, the post-purchase solutions provider Narvar uncovers generational differences in how consumers prefer interacting with retailers.

Street Fight Daily: Ads Coming to Google’s Local Pack, xAd Partners with ComScore for Attribution

The Editors

Street Fight Daily: Ads Coming to Google’s Local Pack, xAd Partners with ComScore for Attribution

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Confirms Ads Are Coming to Local Pack… ComScore is Working with xAd to Measure Foot Traffic From Online Ads… How a Publisher’s New Trend-Predicting Platform Will Benefit Advertisers…