microsoft | Street Fight

Street Fight Daily: Waze Launches Local Ads Program, Kohl’s Doubles Down on Amazon Partnership

Joseph Zappa

Street Fight Daily: Waze Launches Local Ads Program, Kohl’s Doubles Down on Amazon Partnership

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Waze Launches Ad Program to Connect Drivers & Small Businesses… Kohl’s CEO Says Company Is Doubling Down on Its Deal with the Devil… Snapchat Is Building the Same Kind of Data API That Got Facebook in Trouble…

Street Fight Daily: Target Acquires Shipt, Facebook to Stop Paying Publishers for Video

Joseph Zappa

Street Fight Daily: Target Acquires Shipt, Facebook to Stop Paying Publishers for Video

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Target Acquires Instacart Competitor Shipt to Compete with Amazon… Facebook Plans to Stop Paying Publishers to Make Videos for News Feed… Uber Under Criminal Investigation, Justice Department Confirms…

Street Fight Daily: Microsoft Releases Tool for SMBs, Google’s Local Services Feature Rebrands

Joseph Zappa

Street Fight Daily: Microsoft Releases Tool for SMBs, Google’s Local Services Feature Rebrands

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Microsoft 365 for SMBs Is Now Available… Google’s Contractor Marketplace Expands, Rebrands to ‘Local Services’ in Search… Loyalty Economics: More than the Value Customers Bring to Brands…

Street Fight Daily: Cash Comes Rolling In for Big Tech, Uber Adds Multi-Stop Rides

Joseph Zappa

Street Fight Daily: Cash Comes Rolling In for Big Tech, Uber Adds Multi-Stop Rides

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Big Tech Companies Post Glowing Quarterly Profits… Uber Launches Multi-Stop Trips in U.S. and Canada, Facilitating Detours at Local Businesses… When It Comes to Ad Quality, Programmatic Isn’t the Problem…

Street Fight Daily: Online Brands Go Brick-and-Mortar, Voice-Assistant Arms Race Escalates

Joseph Zappa

Street Fight Daily: Online Brands Go Brick-and-Mortar, Voice-Assistant Arms Race Escalates

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Why E-Commerce Brands Are Opening Brick-and-Mortar Stores… Amazon and Apple Escalate Battle of Virtual Assistants… Tech Companies, Led by Amazon, Spend More Than Any Other U.S. Companies on R&D…

Street Fight Daily: Microsoft & Amazon Integrate Cortana/Alexa, USA Today Personalizes Homepage

Joseph Zappa

Street Fight Daily: Microsoft & Amazon Integrate Cortana/Alexa, USA Today Personalizes Homepage

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… In Surprising Move, Microsoft and Amazon Integrate Voice Assistants… USA Today’s Facebook-Like, Personalized Mobile Site Succeeds in Grabbing User Attention… For New Uber CEO, Fresh Challenges Already Emerge…

Street Fight Daily: Uber Grows Despite Scandals, Facebook Expands Messenger Ads

Joseph Zappa

Street Fight Daily: Uber Grows Despite Scandals, Facebook Expands Messenger Ads

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Sees Financial Growth and Possible Waymo Settlement… Facebook Globally Tests Injecting Display Ads into Messenger Inboxes… Ikea’s Back-to-School Campaign Uses Influencers on Snapchat to Target Millenials…

Street Fight Daily: Facebook Boosts Brands’ Targeting Power, Microsoft Launches SMB Marketing Tools

Joseph Zappa

Street Fight Daily: Facebook Boosts Brands’ Targeting Power, Microsoft Launches SMB Marketing Tools

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Is Testing Custom Audiences Based on Engagement with Instagram Business Profiles… Microsoft Launches New Email Marketing and Invoicing Tools for Small Businesses… Uber Might Have to Radically Alter How It Pays Workers Following a UK Government Report…

Street Fight Daily: Google Adds Attribution Tools for Marketers, Gen Z Loves Brands and Influencers

Joseph Zappa

Street Fight Daily: Google Adds Attribution Tools for Marketers, Gen Z Loves Brands and Influencers

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Wants to Measure the Entire Path to Purchase… Gen Z Enjoys Branded Content More Than Millenials… Marketers Press Claims Against Facebook Over Inflated Metrics…

Street Fight Daily: Google Adds Local Event Discovery to Search, Snap’s Earnings Disappoint

Joseph Zappa

Street Fight Daily: Google Adds Local Event Discovery to Search, Snap’s Earnings Disappoint

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Search Will Now Help You Find Nearby Events… Snap’s $2.2 Billion Loss Caps Bumpy First Months as Public Company… Microsoft Releases New Custom AI Services for Businesses…

Street Fight Daily: As Echo Upgrades, Microsoft Releases Rival, Deliveroo Eats Up Competitor Maple

Joseph Zappa

Street Fight Daily: As Echo Upgrades, Microsoft Releases Rival, Deliveroo Eats Up Competitor Maple

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Plans to Unveil New Echo… Food Delivery Startup Maple Shuts Down and Sells to Deliveroo After Raising $29 Million… Now Profitable, Patch Wants to Be a Platform for Other Local News Outlets…

Street Fight Daily: Facebook Recommends Local Businesses, Google Maps Supercharges Location Sharing

Joseph Zappa

Street Fight Daily: Facebook Recommends Local Businesses, Google Maps Supercharges Location Sharing

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Tests an Enhanced Local Search and Discovery Feature Offering Business Suggestions… Google Maps Supercharges Location Sharing, Begins Drooling Over Your Data… AT&T, Verizon Pull Ads from Google Over ‘Hate’ Videos…

Street Fight Daily: Digital Advertising Booms in 2016, CloudTags Boosts Brick-and-Mortar Businesses

Joseph Zappa

Street Fight Daily: Digital Advertising Booms in 2016, CloudTags Boosts Brick-and-Mortar Businesses

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Digital Advertising Grew Double Digits Again to Hit $17.6 Billion in Q3… CloudTags Helps Brick-and-Mortar Stores Become ‘Connected’ Businesses… Facebook Messenger for Web Now Allows Search in Conversations…

Street Fight Daily: Google’s Mobile-First Index, Mobile Marketing to Millennials

Joseph Zappa

Street Fight Daily: Google’s Mobile-First Index, Mobile Marketing to Millennials

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Case Study: Some Potential Sticking Points with Google’s Mobile-First Index… Report: Millenials, Gen-Zers, And Brick-and-Mortar Retail… Uber’s Clash with Regulators Moves to Self-Driving Cars…