mapping | Street Fight

Hexagon Geospatial Aims to Make Maps More Important Than Ever Using Geo-data and Analytics

Nicole Spector

Hexagon Geospatial Aims to Make Maps More Important Than Ever Using Geo-data and Analytics

These days, we rely on maps not only to provide us a route, but also to be relevant in real-time. If a road is closed, we expect our map app to tell us as much. If a place of business we were planning on driving to is no longer open, then our map better have that information.

Street Fight Daily: Apple’s Mystery Mapping Vans, Google’s Other Payment Play

The Editors

Street Fight Daily: Apple’s Mystery Mapping Vans, Google’s Other Payment Play

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Mystery Solved: Apple Vans gathering Next-Gen Maps Data, Grabbing Street View Storefronts and 3D images (9to5 Mac)… Google’s Other Mobile Payments Service: Hands Free at McDonald’s (Wall Street Journal)… Dave Morin Sells Path’s Social Networking And Messaging Services To Prevent The Rest Of The Path Ship From Sinking (Pando)…

Street Fight Daily: Facebook Buys Moves, Lyft Puts Capital to Work

The Editors

Street Fight Daily: Facebook Buys Moves, Lyft Puts Capital to Work

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… By Buying Moves, Facebook Acquires High-Value Passive Location Technology (GigaOm)… Lyft Puts New Megabucks to Work: Launches in 24 Cities, Cuts Prices Again, Drops All Fees (Recode)… Berg Insight: Mobile Location-Based Advertising will be worth $14.8B in 2018 (FierceWireless)…

Street Fight Daily: Groupon Embraces Self-Serve, PlaceIQ Raises $15M More

The Editors

Street Fight Daily: Groupon Embraces Self-Serve, PlaceIQ Raises $15M More

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.Now You Can Finally Launch a Groupon Deal Without Ever Talking to a Human (Recode)…Datalogix Buys Shopper-Marketing Firm Spire to Extend Data and Market Reach (AdAge)…What Does the Yahoo-Yelp Partnership Mean for Foursquare? (Fortune)…

Street Fight Daily: Apple Expands iBeacon, The Hack That Saved Foursuare

The Editors

Street Fight Daily: Apple Expands iBeacon, The Hack That Saved Foursuare

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology.Apple Launching iBeacons To Guide Store Visitors (Associated Press)… The Brilliant Hack That Brought Foursquare Back From the Dead (Wired)… Twitter’s Dorsey Vies With SoftBank’s Son for Japan Shops (Bloomberg)…

Street Fight Daily: More Users Share Location, Twitter Files For IPO

Steven Jacobs

Street Fight Daily: More Users Share Location, Twitter Files For IPO

A roundup of today’s big stories in hyperlocal content, commerce, and technologyThree quarters of smartphone users share their location, says study (MarketingLand)… Twitter Files for Initial Public Offering (Wall Street Journal)… Senator Asks Cellphone Carriers: What Exactly Do You Share With Government? (New York Times)…

Street Fight Daily: Foursquare Shows ‘Check-In’ Ads, LivingSocial Cuts Back

The Editors

Street Fight Daily: Foursquare Shows ‘Check-In’ Ads, LivingSocial Cuts Back

A roundup of today’s big stories in hyperlocal content, commerce, and technologyFoursquare Starts Showing Ads After You Check In (AdAge)… LivingSocial To Stop Producing Local Events, Cut At Least 30 Jobs (Washington Business Journal)… Revamped Google Maps App Aims to Give Users More Content (Wall Street Journal)…

MapQuest Tries Its Hand at Social Discovery With mqVibe

Isa Jones

MapQuest Tries Its Hand at Social Discovery With mqVibe

The newish social mapping project debuted by MapQuest last October has been trying to create a neighborhood-centric “discovery” engine. The service launched in 50,000 neighborhoods across the U.S. and uses social media information about an area to generate a score for these neighborhoods.