localvox | Street Fight

Street Culture: Year-Old JumpCrew Builds for Scale, Eschews ‘Startup Culture’

April Nowicki

Street Culture: Year-Old JumpCrew Builds for Scale, Eschews ‘Startup Culture’

“There has to be a process around the strategy to support the goals of others,” says founder David Pachter. “The people driving innovation are the ones on the front lines, working with clients and products. That groundswell of direction and changes, they don’t happen if you don’t have open channels of communication.”

Sponsored Post: How a Digital Agency is Key to SMB Marketing Success

Laura Cole - Vivial

Sponsored Post: How a Digital Agency is Key to SMB Marketing Success

Sometimes local marketing moves to the back burner. The marketing industry moves quickly, and it’s often difficult to keep up with the shifts in consumer behavior, spending, technology, and effectiveness. Fifty-three percent of marketers admit that their primary challenge is the lack of resources and bandwidth needed to stay on top of localization strategies…

Sponsored Post: 9 Mobile Apps That Are Transforming Local Commerce

Todd Renard - Vivial

Sponsored Post: 9 Mobile Apps That Are Transforming Local Commerce

There is no shortage of business tools and apps available to entrepreneurs today. Technology, now more than ever before, is discovering new ways of solving old problems and enabling retailers and service providers as well as the mighty consumer to reach, share, save, buy, bid, deal, message, post and even make a phone call, anytime and from almost anywhere. …

Street Fight Daily: Uber Opens API, DoorDash Raises $35M

The Editors

Street Fight Daily: Uber Opens API, DoorDash Raises $35M

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Gives Outside Vendors Ability To Request Rides (USA Today)… DoorDash Raises New VC From Kleiner Perkins (Fortune)… Local Marketer LocalVox Buys MarketMeSuite So Social Management Can Become A To-Do List (VentureBeat)…

Yellow Pages Publisher Acquires LocalVox

Mason Lerner

Yellow Pages Publisher Acquires LocalVox

TBC Holdings, the parent company of The Berry Company, announced earlier today the purchase of NYC-based LocalVox Media. LocalVox, which provides a wide range of marketing software platforms designed specifically for local and hyperlocal marketing, sees the deal as an opportunity to become the go-to app for hyperlocal marketers from coast to coast…

Street Fight Daily: Radius Raises $55M, Square’s New Register

The Editors

Street Fight Daily: Radius Raises $55M, Square’s New Register

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyRadius Raises $54.7 Million to Improve Sales Leads Using Big Data (Wall Street Journal)… Square Is Making a Register That Takes Bitcoin and Apple Pay (Wired)… Hotels Use Online Reviews as Blueprint for Renovations (New York Times)…

First Data, a Payment Processing Giant, Looks Beyond the Swipe

Mason Lerner

First Data, a Payment Processing Giant, Looks Beyond the Swipe

The largest payment processing company in the U.S. is officially in the marketing business. Last week, First Data Ventures, the payment processing giant’s venture wing, announced a partnership and strategic investment with social marketing platform LocalVox — the latest in a string of investments meant to help the payment processing giant enter new markets…

Street Fight Daily: Uber’s Delivery Service, Square Expands Cash Advances

The Editors

Street Fight Daily: Uber’s Delivery Service, Square Expands Cash Advances

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyWith New Delivery Service, Uber Declares War on Google and Amazon (Wired)… Square Expands Its Cash Advance Service (New York Times)… Google Tests A New Local Knowledge Graph Interface (SearchEngineLand)…

Finding the Right Point of Contact At: An Agency

Stephanie Miles

Finding the Right Point of Contact At: An Agency

Breaking into the big-time and selling to a national brand usually involves going through an agency. However, locating the best point of contact at a media planning and buying agency with hundreds—if not thousands—of employees is a process that requires experience, skill, and quite a bit of patience. Here are five strategies for finding the right person to pitch in an agency setting…

6 Ways Hyperlocal Publishers Can Take Advantage of Online Promotions

Stephanie Miles

6 Ways Hyperlocal Publishers Can Take Advantage of Online Promotions

Local merchants are funneling an increasingly large share of their ad budgets toward online promotions, and hyperlocal publishers are well positioned to take advantage of this trend. Here are seven tips for how hyperlocal publishers and local media groups can best take advantage of the shift toward online promotions…

Openings & New Hires at Square, Facebook, LocalVox and More

Kelly Benish

Openings & New Hires at Square, Facebook, LocalVox and More

Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. Moves this edition include a new product engineer at Square, an exiting publisher at DNAinfo, plus openings at Oracle, LinkedIn, WorldNow and more…

Openings & New Hires at Square, Patch, LocalVox, Facebook and More

Kelly Benish

Openings & New Hires at Square, Patch, LocalVox, Facebook and More

Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. Moves this edition include the closing of LivingSocial’s office in Seattle, a and exiting CTO at AOL’s Patch, and job openings at Yelp, Appstack, Google, and more.

8 Reputation Management Platforms for Merchants

Stephanie Miles

8 Reputation Management Platforms for Merchants

As customer review sites like Yelp, Angie’s List, and TripAdvisor proliferate, reputation management platforms are becoming an increasingly important tool in the local merchant’s arsenal. Nearly a quarter of small businesses now monitor their online reputations, according to BIA/Kelsey. Here are eight platforms that each tackle online reputation management in a slightly different way…

LocalVox Turns to SMB Seminars to Drive Leads in New Markets

Steven Jacobs

LocalVox Turns to SMB Seminars to Drive Leads in New Markets

New York-based LocalVox is expanding from New York and Boston to Washington D.C. The move is a small-but-significant step in the company’s grand plan to replace legacy players like ReachLocal as the marketing platform of choice for local businesses. LocalVox’s product allows small business to publish content across their own email, social, and web properties, as well as to a host of listing sites and other media properties from a single touchpoint…