Instacart | Street Fight

Street Fight Daily: Brands Wise Up About Location Tech, Google’s Exchange Bidding Exits Beta

Joseph Zappa

Street Fight Daily: Brands Wise Up About Location Tech, Google’s Exchange Bidding Exits Beta

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… How Brands Are Getting More Sophisticated at Using Location Data… Google’s Answer to Header Bidding Is Now Generally Available… Instacart Raises Another $150 Million…

5 Tech Companies Changing the Grocery Industry

Stephanie Miles

5 Tech Companies Changing the Grocery Industry

The percentage of grocery purchases influenced by digital media nearly doubled last year, and by 2025 roughly one-fifth of U.S. grocery sales are expected to happen online. Now it’s time for technology vendors to step in with new innovations, so that the industry can continue to evolve. Here are five firms working to change the way we buy groceries right now.

Street Fight Daily: In-House Programmatic Expands, Facebook Demotes Engagement-Baiting Posts

Joseph Zappa

Street Fight Daily: In-House Programmatic Expands, Facebook Demotes Engagement-Baiting Posts

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Transparency and Brand-Safety Concerns Drive Expansion of In-House Programmatic… Facebook Will Soon Demote Posts That Beg for Likes, Comments, and Shares… Refinery29 Lays Off Staff, Citing a ‘Correction in the Digital Media Space’…

Street Fight Daily: Instagram Fuels Communication with Brands, Mobile’s Domination of Search

Joseph Zappa

Street Fight Daily: Instagram Fuels Communication with Brands, Mobile’s Domination of Search

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… 80% of Instagram Users Voluntarily Connect with a Brand on the Platform… Mobile to Account for 80% of Search Budgets by 2021… Google is Building a Competitor to Amazon’s Echo Sho…

Street Fight Daily: Facebook Bolsters Brand Safety, Instacart Partners With Legacy Grocer

Joseph Zappa

Street Fight Daily: Facebook Bolsters Brand Safety, Instacart Partners With Legacy Grocer

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… xAd Rebrands as GroundTruth in Push to Expand Beyond AdTech… Facebook is Giving Advertisers More Control Over Where Their Ads Appear… Legacy Grocer Partners with Instagram to Offer Delivery…

Street Fight Daily: Lyft Seeks $500 Million in New Funding, Snap Values Itself at $24B on Eve of IPO

Joseph Zappa

Street Fight Daily: Lyft Seeks $500 Million in New Funding, Snap Values Itself at $24B on Eve of IPO

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Lyft Seeking At Least $500 Million in New Funding… Snap Officially Sets Stock Price at $17, Raising $3.4 Billion in IPO… Instacart to Raise $400 Million as Other On-Demand Startups Die Around It…

Street Fight Daily: Instacart Aims for Positive Cash Flow, Google Drives App Installs

Joseph Zappa

Street Fight Daily: Instacart Aims for Positive Cash Flow, Google Drives App Installs

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Instacart Looks to Build an Empire with Promoted Ad Business… Google’s App Ad Business Drivers Billion Installs in Last Four Months… Ads Help Businesses Stay Afloat, But Slows Load Times End Web Visits…

Street Fight Daily: Uber Gets Merchants to Pay for Rides, Shopify Teams Up with Postmates

The Editors

Street Fight Daily: Uber Gets Merchants to Pay for Rides, Shopify Teams Up with Postmates

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Uber Offers Gets Merchants to Pay for Rides… More Than 21,000 Businesses Can Now Add Same-Day Delivery Through Postmates… Vacation Rental Startups Attract $100 Million in Funding So Far This Year…

Street Fight Daily: Apple Pay Coming to Mobile Web, DoorDash Moves Into Yelp Territory

The Editors

Street Fight Daily: Apple Pay Coming to Mobile Web, DoorDash Moves Into Yelp Territory

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Apple Pay Moving to the Mobile Web, Could Give Big Boost to Mcommerce (Marketing Land)… DoorDash Takes On Yelp, Offers ‘Objective’ Restaurant Quality Scores (VentureBeat)… Microsoft Tells Possible Yahoo Buyers It Would Consider Backing Bids With Big Bucks (Recode)…

Street Fight Daily: Groupon’s New Merchant App, Google Announces ‘Analytics 360’ Ad Products

The Editors

Street Fight Daily: Groupon’s New Merchant App, Google Announces ‘Analytics 360’ Ad Products

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Groupon Launches New Merchant App That Puts the Daily Deal Front and Center (TechCrunch)… Google Introduces Products That Will Sharpen Its Ad Focus (New York Times)… Yelp’s Founder Once Thought No One Would Want to Post Opinions on the Internet (Chicago Tribune)…

Street Fight Daily: The Longevity of Online Grocery Delivery, How Foursquare is Winning SXSW

The Editors

Street Fight Daily: The Longevity of Online Grocery Delivery, How Foursquare is Winning SXSW

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Is Online Grocery Actually the Future? (Business Insider)… The Winner of This Year’s SXSW Interactive Is… (Forbes)… You Hate Paying Instacart Delivery Fees, So Pepsi Is Footing the Bill (Crain’s Chicago Business)