The Shopping Cart of the Future is Now at ShopRite and Fairway

The Shopping Cart of the Future is Now at ShopRite and Fairway

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As driverless cars have hit the highways, the “human-free” shopping experience is becoming a reality. The Caper Cart, 65 percent lighter than previous versions, debuted this month at ShopRite and Fairway stores in New Jersey.  These carts, developed by Instacart and powered by AI and computer vision technology, are tied to the ShopRite loyalty program. […]

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Location-Based Marketing Association: Walmart Partners with Instacart on 30-Minute Delivery

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In this episode of Location Weekly, the Location-Based Marketing Association covers PepsiCo hosting a Summer of Giveaways in New York City, Mini USA appeasing long customer wait times with puzzles, and Walmart partnering with Instacart on 30-minute delivery in Canada.

5 Ad Tech Platforms for Supermarket Chains

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In a move that’s been a long time coming, supermarkets are finally switching from print to digital advertising en masse. Printing circulars and paper coupons are being replaced by sponsored search and display ads as supermarkets both boost their own advertising spend and set up retail media networks to allow brands to better reach their shoppers. Amazon paved the way for grocers to advertise online with its acquisition of Whole Foods in 2017, but continued growth in 2022 is due primarily to surging demand for last-mile grocery delivery via mobile apps like Instacart and DoorDash.

7 Delivery Apps Keeping Restaurants, Grocers Afloat During COVID-19

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Dozens of states have banned dine-in service at restaurants, and nearly as many are requiring retailers to close up shop in a bid to slow down the coronavirus outbreak. As local businesses deal with the enormous financial implications that come with closing down to customers, many are trying out delivery services for the very first time.

For restaurants and other local businesses interested in offering their products via on-demand delivery, here are seven delivery platforms with which local businesses can partner during the Covid-19 crisis.

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Location Weekly: Grocery Delivery in the Time of COVID-19 Alarm

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In this episode of Location Weekly, the Location-Based Marketing Association covers Instacart’s doorstep grocery delivery amid the coronavirus scare, Papa Johns enjoying success with AR, 7Eleven opening an “Evolution” concept store, TapAd partnering with Gimbal, and Pandora launching interactive voice ads.

LBMA Vidcast: Sam’s Club and Instacart Partner on Alcohol Delivery

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On this week’s Location-Based Marketing Association podcast: Brands form “Voice Coalition”, CherryPicks navigation + translation app, Paytronix + FriendShip loyalty, Signify’s new LiFi, Coca-Cola Italy drives recycling, Sam’s Club + Instacart for alcohol delivery.  Special – new white paper from Digital Element.

Raise Report: Frontify, Instacart, Machinify Score New Funding

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Every two or three weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week includes new funding for Journal, Mapify, Netlify, Paperspace.

Raise Report: Salesloft, Nift, Intercom Score New Funding

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Every two or three weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week’s edition includes funding for Fastdata.io, Kloudless, Instacart, and Neighbor.

Street Fight Daily: Brands Wise Up About Location Tech, Google’s Exchange Bidding Exits Beta

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… How Brands Are Getting More Sophisticated at Using Location Data… Google’s Answer to Header Bidding Is Now Generally Available… Instacart Raises Another $150 Million…

5 Tech Companies Changing the Grocery Industry

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The percentage of grocery purchases influenced by digital media nearly doubled last year, and by 2025 roughly one-fifth of U.S. grocery sales are expected to happen online. Now it’s time for technology vendors to step in with new innovations, so that the industry can continue to evolve. Here are five firms working to change the way we buy groceries right now.

Street Fight Daily: Salesforce Rolls Out Retail Tech, Brands Push Boundaries with User Data

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Salesforce Debuts Retail Platform Enhancements… Where is the Line Between Creepy and Creative in Data-Driven Advertising?… How Twitter Could Make a Big Comeback in 2018…

Street Fight Daily: In-House Programmatic Expands, Facebook Demotes Engagement-Baiting Posts

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Transparency and Brand-Safety Concerns Drive Expansion of In-House Programmatic… Facebook Will Soon Demote Posts That Beg for Likes, Comments, and Shares… Refinery29 Lays Off Staff, Citing a ‘Correction in the Digital Media Space’…

Street Fight Daily: Instagram Fuels Communication with Brands, Mobile’s Domination of Search

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… 80% of Instagram Users Voluntarily Connect with a Brand on the Platform… Mobile to Account for 80% of Search Budgets by 2021… Google is Building a Competitor to Amazon’s Echo Sho…

Street Fight Daily: Facebook Bolsters Brand Safety, Instacart Partners With Legacy Grocer

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… xAd Rebrands as GroundTruth in Push to Expand Beyond AdTech… Facebook is Giving Advertisers More Control Over Where Their Ads Appear… Legacy Grocer Partners with Instagram to Offer Delivery…

Openings and New Hires at Buzzboard, inMarket, and SITO Mobile

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Every two weeks, Geoff Michener covers some of the latest job changes taking place in this dynamic industry. This week’s edition includes moves and new openings at Ninth Decimal, Netsertive, and Instacart.

Raise Report: New Funding for Instacart, Kabbage, Drizly

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Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. This week’s edition includes funding for Goldbely, Peerspace, Workfit, and Cordial.

Street Fight Daily: AirBnB Raises $1 Billion in Series F, Facebook Tests New Measurement Tool

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… AirBnB Just Raised a Massive $1 Billion Round that Values It at $31 Billion… Facebook to Release Advanced Measurement Tool… Brands Cool on Chatbots…

Street Fight Daily: Instacart Amasses $3.4 Billion Valuation, Uber Seeks COO

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Grocery-Delivery Startup Instacart is Valued at $3.4 Billion… Travis Kalanick Wants a No. 2 Executive… Boston-Based Localytics, a Mobile Engagement Platform, Acquires Berlin’s Tapglue…

5 Ways Brick-and-Mortar Merchants Can Utilize On-Demand Services

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Businesses that sell physical goods are discovering that they can cut costs and increase services for their customers by forming partnerships with on-demand apps rather than competing on their own. Here are five examples of ways that brick-and-mortar businesses can start utilizing on-demand services.

Street Fight Daily: Lyft Seeks $500 Million in New Funding, Snap Values Itself at $24B on Eve of IPO

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Lyft Seeking At Least $500 Million in New Funding… Snap Officially Sets Stock Price at $17, Raising $3.4 Billion in IPO… Instacart to Raise $400 Million as Other On-Demand Startups Die Around It…