Gowalla | Street Fight

In OpenTable Deal, Signs of Deeper Convergence in Travel and Local

Steven Jacobs

In OpenTable Deal, Signs of Deeper Convergence in Travel and Local

Two recent acquisitions by Priceline and TripAdvisor offer an early look into a logic that could drive a more comprehensive consolidation of the travel and local technology sectors. Many of the structures built to help visitors navigate new cities — and implicitly for marketers to reach tourists — might quickly become obsolete…

Street Fight Daily: Ebay Settles Proxy Dispute, Gowalla Founder’s Second Take

The Editors

Street Fight Daily: Ebay Settles Proxy Dispute, Gowalla Founder’s Second Take

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyEBay, Carl Icahn Settle Heated PayPal Dispute (Wall Street Journal)… Gowalla Founder Josh Williams Raises $2.1 Million To Have Another Go At Local Mobile Discovery Apps (TechCrunch)… Bezos Confirms AmazonFresh Expansion Plans, Says Drones Are for Real (Recode)…

Street Fight Daily: Uber Looks Beyond Taxis, Foursquare Launches Self-Serve Product

The Editors

Street Fight Daily: Uber Looks Beyond Taxis, Foursquare Launches Self-Serve Product

A roundup of today’s big stories in hyperlocal content, commerce, and technologyOn-Demand Everything? Uber Might Steer In A New Direction (CNet)… Foursquare Launches Self-Serve Promoted Listings For Small Businesses (MarketingLand)… Shopkick Adds In-App Purchases To Help Retailers Fight Amazon: ‘We Are The Anti-Amazon Coalition’ (TechCrunch)…

Street Fight Daily: Samsung’s ‘Passbook’ App, PayPal Co-Founder’s Payments Play

The Editors

Street Fight Daily: Samsung’s ‘Passbook’ App, PayPal Co-Founder’s Payments Play

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Samsung Takes a Page from Apple’s Passbook With New Wallet App (Verge)… PayPal Co-Founder Levchin Launches New Payments Startup, Affirm (AllThingsD)… Apple Patents Situational Awareness And Location Information Sharing For Mobile Devices (TechCrunch)…

Street Fight Daily: Apple Talks with Foursquare, Facebook Guns for Yelp

The Editors

Street Fight Daily: Apple Talks with Foursquare, Facebook Guns for Yelp

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Apple in Talks With Foursquare About Data-Sharing Deal (The Wall Street Journal)… Facebook Pushes Into Crowded Territory — Again — With Local Discovery Update (AllThingsD)… Swipely Hits Its Stride Combining Payments, Analytics and Loyalty (GigaOm)…

Three Years After Its Launch, Foursquare Works to Become a Business

Steven Jacobs

Three Years After Its Launch, Foursquare Works to Become a Business

Three years ago this morning, Foursquare launched what one pundit called its “where-am-I-now app” at SXSW – the name did not stick. Since its launch, the location-based service has attracted over 20 million users and upwards of 750,000 merchants, has outflanked a company worth $94 billion in the location space, and crushed a competitor that was sold to said company for its parts…

Street Fight Daily: The Gap Geo-Fences, Loopt Sells, Gowalla Shutters

The Editors

Street Fight Daily: The Gap Geo-Fences, Loopt Sells, Gowalla Shutters

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Gap Campaign Rethinks Old-School Bus Station Ads (TechCrunch)…

Loopt Sale Shows Future of Location Is Commerce (GigaOm)…

Foursquare Nears 20 Million Users And Crowley Talks About His Co-founder’s Recent Departure (Business Insider)…

Foursquare Brings Explore Update to Mobile

Steven Jacobs

Foursquare Brings Explore Update to Mobile

The once geo-social-pioneer-turned-local-juggernaut, has updated its Android and iPhone applications with many of the local search features launched a few weeks ago on Explore for the Web — namely, better filters and in-search photos, as well as improved recommendations through wider access to Foursquare’s dynamic dataset…

Case Study: Southwest Airlines’ Time Limits on LBS

Stephanie Miles

Case Study: Southwest Airlines’ Time Limits on LBS

Platforms like Foursquare and Facebook haven’t had any trouble attracting attention from national brands, but what’s the secret to attracting interest from these brands in lesser-known start-ups? According to Southwest Airlines emerging media specialist Christi McNeill, it all comes down to persistence, innovation, and a little bit of hand-holding…

The Capitulation of a Social-Mobile High-Flyer

Alex Salkever

The Capitulation of a Social-Mobile High-Flyer

Two years ago it would have been hard to imagine Gowalla selling for anything less than a pretty penny. But a couple things have happened since then to devalue mobile apps. First, the location-based gamification juggernaut has not developed as quickly as some had predicted. Second, the competition for mindshare on handsets has magnified as many more eye-popping apps vie for attention. It’s a real street fight out there in the land of mobile apps and we will likely see more casualties, even among worthy players like Gowalla.

CONFIRMED: Facebook Acquires Gowalla for Undisclosed Sum

Steven Jacobs

CONFIRMED: Facebook Acquires Gowalla for Undisclosed Sum

The acquisition marks the end of a long slide for the Austin-based company, which seemingly lost its “check-in” battle with Foursquare despite raising over $10 million in venture capital. In September, Gowalla relaunched as a social travel guide after a ten-month period in which the application was overhauled from the ground up…

Case Study: At Choice Hotels, a Check-In Consolidator is Key

Stephanie Miles

Case Study: At Choice Hotels, a Check-In Consolidator is Key

For nearly a year, Choice Hotels has been running a special offer that rewards members of its Choice Privileges program with 50 extra points each time they check-in on Foursquare, Facebook, or Gowalla at more than 1,500 participating properties. By partnering with Topguest, Choice has been able to use LBS to build customer engagement without worrying about managing the infrastructure that a large-scale program requires…

Street Fight Daily: 09.29.11

David Hirschman

Street Fight Daily: 09.29.11

A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

In an effort to diversify revenue and maintain its rapid growth, Groupon is fast evolving its business model. Recently Groupon deals have gone mobile, real-time, and location aware. Now the company has launched “Groupon Goods,” an ecommerce product that marks the company’s most aggressive departure away from its core daily deal offers. (CNET)…

Daily deals service Signpost is growing its sales force at a rapid pace that could surpass competitors like Groupon and LivingSocial by the end of the year, according to the company’s CEO, Stuart Wall. Signpost employs local contractors, called Deal Scouts, to sign up local businesses for the service. (SocialBeat)…