Google My Business | Street Fight

Google’s Local Improvements—Posts Become Essential, and Mike Wins the Bet!

David Mihm and Mike Blumenthal

Google’s Local Improvements—Posts Become Essential, and Mike Wins the Bet!

“Google’s made plenty of laudatory improvements to Google My Business and associated products over the past 24 months, and there does seem to be a qualitative shift in the way it’s approaching the space,” David Mihm tells Mike Blumenthal in their biweekly column.

What Happens When Knowledge Panels Aren’t Actually Knowledgeable?

David Mihm and Mike Blumenthal

What Happens When Knowledge Panels Aren’t Actually Knowledgeable?

In the latest of their biweekly columns, David Mihm and Mike Blumenthal explore what they find to be a troubling practice on Google’s part: granting select platforms the power to insert themselves into a local business’ knowledge panel without any recourse for the business or verifying that the information is accurate.

With Data and Local Guides, Google Maps Stays Ahead of the Rest

Damian Rollison

With Data and Local Guides, Google Maps Stays Ahead of the Rest

Justin O’Beirne marvels that, with the AOI initiative, Google has figured out how to “create data out of data,” meaning that AOIs are a mashup of 3D modeling and data extraction from images. Looked at more broadly, this is not the only example where Google has built features on top of features within the Maps universe.

Google My Business Looks to the Future

Damian Rollison

Google My Business Looks to the Future

Aditya Tendulkar is about as close to the source as you can get when it comes to the strategic direction of Maps and Google My Business. We asked him a few questions about the quick pace of feature releases in recent months and the new openness Google seems to be showing toward listing management companies and crowdsourcing.

Local SEO Guide Launches Tool for Tracking Google My Business Updates

Stephanie Miles

Local SEO Guide Launches Tool for Tracking Google My Business Updates

The company is releasing a tool to minimize unapproved changes to Google My Business pages. Although Local SEO Guide’s Locadium tool was originally developed for the company’s own clients, CEO Andrew Shotland says the decision was made to open Locadium up to the general public after a number of SEO firms expressed interest.

When Breaking Google’s Guidelines Is Almost Necessary with GMB

Joy Hawkins

When Breaking Google’s Guidelines Is Almost Necessary with GMB

A couple of months ago I was helping a physical therapy business on the Google My Business Forum that was filtered out of the local results on Google because of the Possum algorithm update in 2016. In this case, the culprit was a completely different physical therapy business down the street (about a two minute walk away).

Street Fight Daily: Google Launches Website Builder for SMBs, Amazon Go’s Potential Impact on Retail

Joseph Zappa

Street Fight Daily: Google Launches Website Builder for SMBs, Amazon Go’s Potential Impact on Retail

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Testing Website Builder Within Google My Business… Amazon Go, Deep Learning, and a Better Retail Experience… Toyota Leverages Mobile Location Firm NinthDecimal’s Data to Establish Attribution for Dealer Visits…

Street Fight Daily: Google My Business Tests Chat Feature, M-Commerce Sees Conversion Issues

Joseph Zappa

Street Fight Daily: Google My Business Tests Chat Feature, M-Commerce Sees Conversion Issues

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google My Business Tests a Messaging Feature to Enable Business-Customer Communication… Mobile Smartphone Shoppers Struggle with Navigation… E-Commerce Won Black Friday Weekend. Now Walmart Really Has to Compete on Amazon’s Turf…

Street Fight Daily: Lyft Foresees All-Robotic Fleet by 2021, Oracle Launches Chatbot Dev Platform

Joseph Zappa

Street Fight Daily: Lyft Foresees All-Robotic Fleet by 2021, Oracle Launches Chatbot Dev Platform

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Lyft Says Robots Will Drive Most of its Cars by 2021… Oracle Launches a Chatbot Development Platform… How Tech Companies Disrupted Silicon Valley’s Restaurant Scene…

Street Fight Daily: Twitter Launches Location Feeds, Are Ride-Share Drivers Independent Contractors?

The Editors

Street Fight Daily: Twitter Launches Location Feeds, Are Ride-Share Drivers Independent Contractors?

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Twitter Launches Tags to Location Feeds with Foursquare… Lyft’s $27 Million Deal to Make Drivers Independent Contractors Gets Closer To Approval… 6 Tools SMBs Can Use to Identify Dissatisfied Customers …

Street Culture: MomentFeed CEO Says ‘Don’t Work Here Unless You Absolutely Must’

April Nowicki

Street Culture: MomentFeed CEO Says ‘Don’t Work Here Unless You Absolutely Must’

“We only grow at a rate that guarantees that we can provide [our customers] the product and expertise that will drive that high level of customer success,” says CEO Robert Blatt. “We are growing rapidly, but we really limit our growth so we can always deliver client success.”

Street Fight Daily: Facebook Rethinks Location, Yahoo Kills Maps

The Editors

Street Fight Daily: Facebook Rethinks Location, Yahoo Kills Maps

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Messenger Updates Location Sharing. Is Uber Integration Next? (Recode)… Yahoo Maps Hits A Dead End, Shutting Down End Of This Month (Search Engine Land)… Google Says It May Unverify Inactive Local Business Listings (Search Engine Land)…

Street Fight Daily: Beacon Tech Tightens Security, SnapChat’s Local Filters

The Editors

Street Fight Daily: Beacon Tech Tightens Security, SnapChat’s Local Filters

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Bluetooth Low Energy Gets New Security Features (GigaOm)… Snapchat Opens Geofilters So Anyone Can Submit Location-Based Artwork (TechCrunch)… Goldman Is Helping Uber Raise Money From Rich People (Bloomberg View)…

Street Fight Daily: Google Lets SMBs Respond, Mobile Investment Booms

The Editors

Street Fight Daily: Google Lets SMBs Respond, Mobile Investment Booms

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…“Google My Business” App Now Lets Business Owners Respond To Customer Reviews From Their Smartphone (TechCrunch)… Mobile Internet Investment Hits Record $19.2b — Up 232% In Last 12 Months (VentureBeat)… Maker of Apple Pay Competitor Has Already Been Hacked (Recode)…

Five Lessons Google Learned About Selling to Small Businesses

Steven Jacobs

Five Lessons Google Learned About Selling to Small Businesses

For Google, the shift to mobile presents an opportunity to learn from mistakes made during the desktop internet boom. James Croom, head of marketing for the project, has spent five years in the company’s small business team. He said Monday that the company’s new Google My Business project builds on some learnings from the company’s Get Your Business Online effort launched in 2009 to drive business across the world to build websites…