Google AMP | Street Fight

Street Fight Daily: Waymo’s Suit Against Uber Goes to Trial, Gen Z’s Tech Prowess Disrupts Branding

Joseph Zappa

Street Fight Daily: Waymo’s Suit Against Uber Goes to Trial, Gen Z’s Tech Prowess Disrupts Branding

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Waymo’s Lawsuit Against Uber is Going to Trial, Judge Rules… New Study Reveals How the Tech-Centric Expectations of Brand Z ‘Are Reshaping Brand Experiences’… Vice Balances Brand Safety with Editorial Autonomy…

Street Fight Daily: Walmart Acquires ModCloth, Marketing Tactics Divide Consumers by Generation

Joseph Zappa

Street Fight Daily: Walmart Acquires ModCloth, Marketing Tactics Divide Consumers by Generation

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Millenials Follow Brands; Gen-Xers, Contests; Boomers, Promotions… Walmart is Acquiring ModCloth, the Online Women’s Fashion Retailer… Introducing Marketing-Stack Management, Powered by Enterprise Machine Learning…

Street Fight Daily: Publishers’ Doubts About AMP, Snap Leverages Machine Learning for Ad Targeting

Joseph Zappa

Street Fight Daily: Publishers’ Doubts About AMP, Snap Leverages Machine Learning for Ad Targeting

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Publishers Express Doubts About Google AMP… Snapchat Is Beginning to Use Machine Learning to Improve Advertising… Voice Search is Different, Not Better…

Street Fight Daily: AMP Delivers on Ads, Agencies Try to Cash In on Voice Tech

Joseph Zappa

Street Fight Daily: AMP Delivers on Ads, Agencies Try to Cash In on Voice Tech

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Says Faster Mobile Ads Are Boosting Clickthrough Rates Up To 200 Percent… What Advertising Companies Are Doing to Capitalize on Voice Tech… Quality, Transparency of Location Data Top Concerns for Marketers…

Street Fight Daily: Mobile and International Feed Facebook Revenue, Mixed Reviews on AMP

Joseph Zappa

Street Fight Daily: Mobile and International Feed Facebook Revenue, Mixed Reviews on AMP

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Mobile, International Dollars Drive Facebook to Projected $33 Billion in Ad Revenue Next Year… Google AMP Gets Mixed Reviews from Publishers… To Aid Attribution, LeadsRx Launches One Tracking Pixel to Rule Them All…