LBMA Podcast: Interviews With Aisle411, GameStop, and Mapquest
On the show: Our wrap from RetailLoco in Chicago, plus top stories of the week — including Vistar Media’s cross-screen ad platform; John Lewis testing the Oculus Rift; The Bluesmart suitcase; AboutPlace going into beta; Whirlpool partnering with Gigwalk; and Prizm’s contextual music device…
PODCAST: This Week in Location Based Marketing — McDonalds, Mondelez
In this week’s episode, hosts Rob Woodbridge and Asif Khan talk about how McDonalds is taking aim with Rovio’s Angry birds in China; Square makes its way north to Canada; Plus news from Gigwalk, Yelp and Yahoo + special guest Ed Kaczmarek, Director of Innovation and Emerging Technology at Mondelez International…