Foursquare | Street Fight - Part 2

Street Fight Daily: Instagram Steals Snap’s Business, Google Wades Further into Local

Joseph Zappa

Street Fight Daily: Instagram Steals Snap’s Business, Google Wades Further into Local

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Publishers Are Switching Affections from Snapchat to Instagram… Google Expands Reserve with Google, Adding Salon and Spa Bookings… Moz Founder Rand Fishkin to Step Away from Day-to-Day Operations, Will Remain Chairman…

Street Fight Daily: Lyft Eyes Opportunity in Uber Turmoil, Creativity on Social Can Backfire for Brands

Joseph Zappa

Street Fight Daily: Lyft Eyes Opportunity in Uber Turmoil, Creativity on Social Can Backfire for Brands

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… As Uber Stumbles, Lyft Sees an Opening and Bits Its Tongue… Some Brands Get Clever on Social Media (and Some Consumers Aren’t Feeling the Vibe)… Here’s How Brands Are Partnering with Waze to Reach Riders…

Street Fight Daily: Facebook Bolsters Brand Safety, Instacart Partners With Legacy Grocer

Joseph Zappa

Street Fight Daily: Facebook Bolsters Brand Safety, Instacart Partners With Legacy Grocer

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… xAd Rebrands as GroundTruth in Push to Expand Beyond AdTech… Facebook is Giving Advertisers More Control Over Where Their Ads Appear… Legacy Grocer Partners with Instagram to Offer Delivery…

Street Fight Daily: Alexa Now Sets Up 2-Hour Deliveries, Walmart to Make More E-Commerce Acquisitions

Joseph Zappa

Street Fight Daily: Alexa Now Sets Up 2-Hour Deliveries, Walmart to Make More E-Commerce Acquisitions

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Extends Alexa’s Voice Shopping Smarts to Include 2-Hour Prime Now Deliveries… Walmart E-Commerce CEO Marc Lore Says the Company Will Make More Acquisitions… Yext Hits $124 Million in Revenues in 2016-2017…

Here’s How Marketers Can Capitalize on Valentine’s Day Foot Traffic Trends

Stephanie Miles

Here’s How Marketers Can Capitalize on Valentine’s Day Foot Traffic Trends

According to a new analysis of Valentine’s Day foot traffic trends conducted by the location intelligence company Foursquare, movie theaters are the place to be on Valentine’s Day. Theaters see an incredible 255% lift in foot traffic, compared to the week before — and 64% of moviegoers opt to eat out before or after the show.