E-commerce Is a $341.7 Billion-dollar Industry — Can SMBs Get a Piece of the Pie?

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Small businesses can close the gap between online and offline commerce with some hard work and adherence to a smart strategy. Here are a few tips to get you started.

Street Fight Daily: Amazon Could Launch Air Delivery Service, Yelp’s Stoppelman Goes After Google

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon in Talks to Launch Its Own Air-Cargo Business (Seattle Times)… Google Has Lost Its Mind, Says Yelp CEO Jeremy Stoppelman (Recode)… Etsy Launches Trendy Local Maker Guides for U.S. Cities (The Next Web)…

Square Deal: Payments Startup Passes First Test as Publicly Traded Company

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Square made its debut on the public markets yesterday. After its much-commented-on offering price of $9 per share, which some took as a shot across the bow for unicorn startups, the Jack Dorsey-helmed payments firm surged more than 45 percent in its first day of trading. The pressure may be off Square momentarily, but it won’t stay that way for long.

Street Fight Daily: Groupon Replaces CEO, Slack Partners with Lyft and Foursquare

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Groupon Replaces CEO Eric Lefkofsky with COO Rich Williams (Recode)… Slack’s Newest Feature Lets You Call a Lyft (Fast Company)… The Artist Formerly Known as Ecommerce (Venture Inside)…

Street Fight Daily: Facebook’s ‘Local Market’ Feature, Google Tries Foursquare Tips for Google Now

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Is Testing a New Feature That Makes It More Like Craigslist (Business Insider)… Google Is Testing Foursquare Tips in Google Now, Even When the App Isn’t Installed (VentureBeat)… Amazon Launches ‘Pay with Amazon’ Buttons for Mobile Apps (Recode)…

Street Fight Daily: Facebook’s Location-Centric Notifications Update, Etsy’s Same-Day Delivery

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… With Updated Notifications, Facebook Pulls People Down the Rabbit Hole (GigaOm)… Etsy ASAP Brings Same-Day Delivery to NYC (The Next Web)… Square Reports Another Loss as IPO Roadshow Approaches (Wall Street Journal)…

Street Fight Daily: Amazon Launches Etsy Competitor, Controversial Verizon ‘Supercookie’ Is Back

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Challenges Etsy with Strictly Handmade Marketplace (New York Times)… Verizon to Combine Its ‘Supercookie’ Data with AOL for Online and Mobile Targeting (Marketing Land)… Why a Twitter/Square Hookup Would Make Sense for SMBs (AdExchanger)…

Street Fight Daily: Stripe’s New Mobile Commerce Tool, Can Google Keep Up With Changes in Search?

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Stripe Introduces New Tools to Simplify Mobile Shopping (New York Times)… Google Gears Up for Search Shift to Mobile and Vertical (Ad Age)… Etsy Opens To Manufacturing (TechCrunch)…

Street Fight Daily: Facebook’s Sandberg on SMBs, Etsy Will Try Same-Day Delivery

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Sheryl Sandberg: Facebook Pages Are Mobile Presence for Small Businesses (Wall Street Journal)… Etsy Will Test Same-Day Delivery Option in New York City (Recode)… Google, Twitter, and Publishers Seek Faster Web (New York Times)…

Street Fight Daily: Amazon Tests Restaurant Deliveries, Etsy Highlights Local SMBs

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Is Quietly Testing a Plan to Take On GrubHub (Business Insider)… Etsy’s Updated Mobile App Lets You Locate Local Artisans (The Next Web)… Lyft Kills Off HotSpots as Uber Launches Copycat ‘Smart Routes’ Service (Recode)…

Street Fight Daily: Wal-Mart Ditches Google, Legacy Media Still Owns News

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Google, Wal-Mart Part Ways Over Local Shopping Ads (Wall Street Journal)… New Pew Report: In Cities Big And Small, Readers Still Rely On Traditional Media For Local News (Nieman Lab)… Vistar, Instantly Partner For OOH Measurement (MediaPost)…

Street Fight Daily: Etsy’s New Card Reader, Uber Delivers Flu Shots

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…Etsy Introduces Credit Card Reader to Go Beyond the Web (Recode)… Uber Delivers Flu Shots: How On-Demand Tech Can Actually Do Good (Wired)… Will The Check-in Survive? Foursquare’s Controversial Relaunch, By The Numbers (VentureBeat)…

Street Fight Daily: RadioShack Shutters Stores, A Rollup in Food Delivery

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technologyRadioShack Plans to Close Up to 1,100 Stores (Wall Street Journal)… With Eye On Growth, Just Eat Buys Meal2Go To Offer EPOS Tech To Its Takeaway Partners (TechCrunch)… NCR Updates Its iPad Cash Register With Loyalty Features (GigaOm)…

Why Ecommerce Companies Are Eyeing Brick-and-Mortar Retail

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Over the past year, a string of ecommerce firms have invested in brick-and-mortar locations in an attempt to cash in on local markets that still account for over 90% of retail spending in the U.S. Manish Chandra, the founder the online fashion marketplace Poshmark, says physical locations will play an important part in ecommerce strategies moving forward…

5 Tools Local Retailers Can Use to Build Digital Storefronts

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The majority of local retailers — including those with basic websites that are optimized for mobile — still aren’t offering customers tools to browse listings and complete purchases with their smartphones. Here are five platforms that local businesses can use to quickly (and cheaply) set up digital storefronts where customers can purchase goods and services via mobile…

Hyperlocal Retail Directories Go After ‘Shop Local’ Consumers

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Two key reasons why consumers shop local is immediacy of purchase and physical confirmation of product, (i.e. making sure a shoe fits). Fab and Etsy can’t ship their products to you for delivery this afternoon — and it’s tedious for a consumer to filter product offerings based on retail location. That leaves room for hyperlocal retail directories like GatherLA.com , which curates designers in Los Angeles for discovery by local consumers…