How 10 Top Media Execs Think About Audience and Engagement

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Here are fresh, sometimes iconoclastic thoughts on how to engage modern audiences. They come from media executives who have demonstrated they know how to do it, and have been assembled by the University of Florida’s College of Journalism and Communications…

Digital Pioneer David Cohn: Hyperlocals Need Passion AND Revenue

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David Cohn, founder of Spot.us, a nonprofit pioneer in community-funded reporting, has been hired by the UC/Berkeley Graduate School of Journalism to help develop a sustainable business model for hyperlocals.  He will run three Ford Foundation-funded, student-staffed  hyperlocals in the Bay Area, with the aim of making them self-supporting. As he began his new assignment, […]

Street Fight Daily: 09.20.11

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A roundup of today’s big stories in hyperlocal media, technology, advertising and startups...

Amazon Local, the e-retail giant’s recently launched daily deals initiative, apparently does not count the space’s no. 2 player — LivingSocial — as a true competitor. LivingSocial, which received $175 million in funding from Amazon last December, is selling the majority of the ads for Amazon Local — a platform that’s been dramatically expanded in the last seven weeks and now appears in 44 markets. (Clickz)…

Success breeds nothing if not copycats, and few industries have seen more imitators in the last 12 months than the daily deals space. But companies looking for hefty exits might be sobered by a new report on the deals space that notes the price of acquisitions has been plummeting. (Fast Company)…