Daily Voice | Street Fight

Daily Voice Shows Scale and High CPMs Can Mix in Hyperlocal News

Tom Grubisich

Daily Voice Shows Scale and High CPMs Can Mix in Hyperlocal News

Trying to scale community news has many pitfalls. Sites that go for scale can end up publishing glorified “bulletin boards” as they seek to spread budget-limited journalistic resources across multiple communities. The end result can be bottom-fishing remnant CPMs that can be as low as $1. Carll Tucker, CEO of six-year-old Daily Voice, which recently expanded into North Jersey, says its scaling model has produced average CPMs that “hover a few pennies under $8.”

Street Fight Daily: Foursquare Raising a “Down Round,” Google and Ford Partner for Driverless Cars

The Editors

Street Fight Daily: Foursquare Raising a “Down Round,” Google and Ford Partner for Driverless Cars

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Foursquare Raising Round to Capitalize on Data Business (TechCrunch)… Google Is Partnering with Ford to Build Self-Driving Cars (Business Insider)… With 100,000 Sellers Connected, Square’s App Marketplace Builds a Bridge (TechCrunch)…

Are Community News Sites and Investors Ready for Each Other?

Tom Grubisich

Are Community News Sites and Investors Ready for Each Other?

Venture-capital and angel investors have been avoiding digital community news — but there’s no mystery about why. There are some profitable one-offs, but most investors aren’t interested in one-offs. They want to put their money in the possibility of a good-sized payoff. That will only come with community news that is part of a network…

Daily Voice Expands Into Roger Ailes’ Territory

Tom Grubisich

Daily Voice Expands Into Roger Ailes’ Territory

The Daily Voice has expanded to Putnam County in the Lower Hudson Valley, creating the regional corporate network’s 42nd site in the affluent suburban New York-Connecticut market. Tucker said Putnam Daily Voice’ was launched “with zero expansion” of staff, which includes eight reporters covering a number of communities in the New York-Connecticut suburbs…

Hyperlocal Publishing: Who Stumbled, Who Was Nimble and What’s Next?

Tom Grubisich

Hyperlocal Publishing: Who Stumbled, Who Was Nimble and What’s Next?

The big story in hyperlocal publishing this year was the fall of corporate hyperlocal pureplays like Patch, and Everyblock — big bets that failed to reach sustainability. And so as we look to the New Year, a persistent question once again emerges for community news: when will publishers find a digital model that works?

Community News Revenues: How the Networks Compare to the ‘Indies’

Tom Grubisich

Community News Revenues: How the Networks Compare to the ‘Indies’

I was surprised — shocked, actually — to discover that the regional community news network Daily Voice has average ad sales of only $38,000 annually on a current basis at each of its 41 sites in suburban Connecticut and New York. Is this the new normal for ad revenue at community news sites? I went to four other community news publishers-owners, all independents, to get their reaction…

Daily Voice Reports First ‘Unit’ Profitability (With an Asterisk)

Tom Grubisich

Daily Voice Reports First ‘Unit’ Profitability (With an Asterisk)

The regional hyperlocal news network Daily Voice says it has recorded its first “unit” profitability for operations covering its 41 sites in the hotly competitive suburban Connecticut and New York market. The profit — which does not include corporate costs — was a tiny $2,000 for August, according to CEO Carll Tucker. But it comes after the company burned through $18 million in four years and experienced near-death six months ago…

Street Fight Daily: Facebook Reportedly Circles Waze, Klout Dips Into Local Commerce

The Editors

Street Fight Daily: Facebook Reportedly Circles Waze, Klout Dips Into Local Commerce

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Reports: Facebook Is Buying Social Mapping/Traffic App Waze For Up To $1B To Court Mobile Users (TechCrunch)… Klout Dips into Q&A and Local Commerce with Launch of New Questions Feature (GigaOm)… Trulia Agrees to Buy Real-Estate Software Maker Market Leader For $355 Million (Wall Street Journal)…

Employees’ Overtime Suit Forces Daily Voice to Seek Bankruptcy Protection

Tom Grubisich

Employees’ Overtime Suit Forces Daily Voice to Seek Bankruptcy Protection

Daily Voice, the recently scaled-down regional network of 41 community news sites, filed for and won Chapter 11 bankruptcy protection this week. The move gives the company relief from an expensive class-action suit by two former reporters who said they and other Daily Voice staff worked overtime consistently but were never paid for the extra hours…

Do Community News Sites Really Need to Become ‘Digital Agencies’?

Tom Grubisich

Do Community News Sites Really Need to Become ‘Digital Agencies’?

For answers, I went to Julie Brooks, CEO of eCape.com, who went into and then out of, an ambitious program of agency-like marketing services; Mike Orren, president of the new marketing service firm Speakeasy, which he co-founded with the Dallas Morning News; and Carll Tucker, CEO of Daily Voice, who is considering expansion of marketing services it offers.

Deep Cuts Brought Daily Voice Back From the Brink

Tom Grubisich

Deep Cuts Brought Daily Voice Back From the Brink

Faced with uneasy investors and a cash burn of $500,000 a month, the company’s founder Carll Tucker wondered last weekend: “Is this it?” But after 48 hours of number crunching, Tucker finally came up with a one-page document that he was convinced would be Daily Voice’s passport to a secure future…

Street Fight Daily: LivingSocial Sales Record, Foursquare Updates Check-in

The Editors

Street Fight Daily: LivingSocial Sales Record, Foursquare Updates Check-in

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Struggling Deals Site LivingSocial Just Hit A Crucial Sales Record (Business Insider)… The Check In Is Dead; Long Live The Check In As Foursquare Adds Quick Glide Feature On iOS (TechCrunch)… Groupon Board Is Said to Focus CEO Search on External Candidates (Bloomberg)…

Street Fight Daily: Daily Voice Layoffs, Google Preps Same-Day Delivery

Steven Jacobs

Street Fight Daily: Daily Voice Layoffs, Google Preps Same-Day Delivery

A roundup of today’s big stories in hyperlocal content, commerce, and technology.Daily Voice Closes Mass. Sites, Lays Off Some in Connecticut and New York (The Hour)… Google Is Building A Same-Day Amazon Competitor, “Google Shopping Express” (TechCrunch)… These People are Likely Contenders to be Groupon’s Next CEO (Quartz)…