auto industry | Street Fight

Simpli.fi Leverages Unstructured Data to Target Auto Buyers on a Granular Level

Stephanie Miles

Simpli.fi Leverages Unstructured Data to Target Auto Buyers on a Granular Level

Using a local business’s inventory management software to serve dynamic ads in real-time sounds good in theory, but the process can quickly get gummed up. In an effort to streamline that process, Simpli.fi is releasing an upper funnel dynamic creative solution that leverages unstructured data to target buyers.