Allset | Street Fight

10 Reasons That On-Demand Services Fail

Stephanie Miles

10 Reasons That On-Demand Services Fail

Hundreds of startups have flooded the market with “Uber for X” models in the past few years, but the landscape in 2016 is filled with just as many failures as successes. We asked some of those that have found success to map out the potential pitfalls that they and other have encountered along the way.

As Mobile Ordering Platforms Evolve, Expect More Personalization and Integration

Stephanie Miles

As Mobile Ordering Platforms Evolve, Expect More Personalization and Integration

Consumers are more likely to seek out restaurants that accept mobile orders, with 34% saying that technology is the reason why they’re ordering takeout more frequently. To keep these customers excited and engaged, vendors have to keep innovating and improving. Here are some predictions from top executives about where things are headed.

6 Strategies for Improving Email Pitches to SMBs

Stephanie Miles

6 Strategies for Improving Email Pitches to SMBs

Email is the go-to channel for pitching within the hyperlocal community, but with 81 percent of small business owners now being contacted by between one and five sales reps each week, according to a survey by Street Fight and Thrive Analytics, it’s becoming harder for digital marketing vendors to stand out from the pack. Here are six strategies vendors say they’ve successfully used to break through the clutter in local merchants’ inboxes.