On Location | Street Fight - Part 17

Tap, Tap: Is the NFC Tipping Point Finally Here?

Asif Khan

Tap, Tap: Is the NFC Tipping Point Finally Here?

This new technology creates a connection between consumer and retailer like never before. It also creates a world of possibilities for location-based marketing. The use of NFC also benefits retailers by allowing them to analyze consumer patterns more easily, connect with them, and learn what keeps them coming back…