Nitin Gupta | Street Fight

Using Mobile Inventory Data to Drive Foot Traffic

Nitin Gupta

Using Mobile Inventory Data to Drive Foot Traffic

It’s no secret that local brick and mortar retailers have been heavily competing with online shopping for years now. So, how do these stores stay competitive in an environment where Amazon offers free shipping, no taxes, and consumers can shop from the comfort of their own home? In other words: how do retailers localize their presence, stand out from the crowd and bring shoppers right to their front door?…