Joseph Zappa | Street Fight - Part 2

Street Fight Daily: Zuckerberg Breaks His Silence, Voice Revolution Not Here Yet

Joseph Zappa

Street Fight Daily: Zuckerberg Breaks His Silence, Voice Revolution Not Here Yet

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Zuckerberg Breaks His Silence on the Controversy Surrounding Data Security… Survey Finds Few Consumers Using Voice-Assisted Devices to Browse, Make Purchases… Amazon Customer Shopping Habits Divided by Age, With Some Surprises…

Street Fight Daily: Leave In-Store Shoppers Alone, Google Courts Publishers as Facebook Flails

Joseph Zappa

Street Fight Daily: Leave In-Store Shoppers Alone, Google Courts Publishers as Facebook Flails

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… In-Store Shoppers Lean on Tech, Want to Be Left Alone in Stores… While Facebook Battles Fires, Google Rolls Out Pro-Publisher Initiatives… Media Rating Council Considers Bumping up Video Ad Standards…

Street Fight Daily: Duopoly Dominance Declines, Macy’s Rolls Out AR & Mobile Checkout

Joseph Zappa

Street Fight Daily: Duopoly Dominance Declines, Macy’s Rolls Out AR & Mobile Checkout

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… The Duopoly’s Share of the Ad Market Could Decline for the First Time… Demonstrating Where Retailers Are Going, Macy’s Rolls Out Mobile Checkout & AR Feature… The Cambridge Analytica Scandal Won’t Stop Advertisers from Spending on Facebook..

Street Fight Daily: Google Monetizes Product Searches, Amazon’s Next Whole Foods Move

Joseph Zappa

Street Fight Daily: Google Monetizes Product Searches, Amazon’s Next Whole Foods Move

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google Partners with Retail Giants to Monetize Online Product Searches… Amazon Accidentally Revealed Its Next Plan for Whole Foods in a Job Posting… 10% Own an AI Device, 32% Plan to Get One, 58% Don’t Want Any…

Street Fight Daily: Facebook Launches Local Hotspots, Media Companies Shift to YouTube

Joseph Zappa

Street Fight Daily: Facebook Launches Local Hotspots, Media Companies Shift to YouTube

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Launches Express WiFi App for Its Local Business-Operated Hotspots… Why Media Companies Are Shifting Their Attention to YouTube… Why Publishers Are Eliminating Programmatic Silos…

Street Fight Daily: Amazon Courts Ad Buyers, B2B Marketers Unprepared for GDPR

Joseph Zappa

Street Fight Daily: Amazon Courts Ad Buyers, B2B Marketers Unprepared for GDPR

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Triopoly Time? Amazon Preps New Attribution Tool and Courts Ad Buyers… Forrester Says Only 15% of B2B Marketers Are Fully Compliant with GDPR… Google Will Prioritize Stories for Paying News Subscribers…

Street Fight Daily: Walmart Expands Grocery Delivery Program, Numbers on Amazon’s Dominance

Joseph Zappa

Street Fight Daily: Walmart Expands Grocery Delivery Program, Numbers on Amazon’s Dominance

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Walmart to Expand Grocery Delivery from 6 to 100 Markets by Year End… More Digital Time Spent on Amazon Than Next Nine Retailers Combined… Facebook Aiming to Launch News for Watch This Summer…

Street Fight Daily: QSRs Innovative With Mobile Apps, MINDBODY to Acquire Booker

Joseph Zappa

Street Fight Daily: QSRs Innovative With Mobile Apps, MINDBODY to Acquire Booker

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Fast-Food Brands Are Making Slick Mobile Apps to Stay Ahead of the Competition… YouTube Debuts Search-Based Video Ad Targeting… American Online Shoppers Are More Impatient Than Ever, All Thanks to Amazon….

Street Fight Daily: Investments in Search Will Diversify, Inside Uber’s Social Strategy

Joseph Zappa

Street Fight Daily: Investments in Search Will Diversify, Inside Uber’s Social Strategy

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Search Spend to Diversify, Spreading Among Platforms Beyond Google… Uber Relies on Automation to Keep Its Paid Social Strategy Humming… Getting Detailed Insights Is Top Challenge for Programmatic Marketers…

Street Fight Daily: Mobile Commerce Grows, Publishers Seek Collective Bargaining with Platforms

Joseph Zappa

Street Fight Daily: Mobile Commerce Grows, Publishers Seek Collective Bargaining with Platforms

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… As Retailers Leverage Robust Visuals and Efficient Interfaces, Mobile Commerce Grows… Legislation Could Give Publishers a New Weapon Against Facebook and Google… Snap Is Laying Off About 100 Engineers…

Street Fight Daily: Legacy Retailers Struggle on Social, Insecurity Over Consumer Location Data

Joseph Zappa

Street Fight Daily: Legacy Retailers Struggle on Social, Insecurity Over Consumer Location Data

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Can Traditional Clothing Retailers Compete with Digital-Native Brands on Instagram?… SweetIQ Report Highlights Influence of Local Tech on Media Mix… Consumers’ Location Data Is Being Sold Without Their Knowledge…