According to an article by Julie Brooks published last week on Street Fight, demand for social media management among small business owners has “dropped off a cliff.” But social media is about taking word-of-mouth online, and now that the prominent social media websites are making it easier than ever to capitalize on these moments, local businesses have everything to gain...
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Facebook is now the #2 mobile app for local search, behind Google Maps, notes MomentFeed CEO Rob Reed.
2013 could see a handful of established companies look to mergers and acquisitions in order to jump-start their existing hyperlocal strategies — or to help them build new initiatives altogether.