Ali Alami | Street Fight

How Local Sites Can Win the War on Fake Reviews

Ali Alami

How Local Sites Can Win the War on Fake Reviews

This week Edmunds, the auto and car dealer review site, announced that it had settled a lawsuit it had filed against Humankind, a firm accused of submitting fake reviews for a fee to about a dozen review sites on behalf of businesses. Humankind was accused of creating fake user accounts and attempting to submit glowing reviews of their clients’ car dealerships. Here are some methods for to your site or app that will catch a high percentage of fake reviews…

Why Cars Could Be the Next Big Platform for Local Search

Ali Alami

Why Cars Could Be the Next Big Platform for Local Search

Amid praise and criticism of the flatter design of Apple’s newest mobile operating system, the company quietly introduced a potentially transformative feature in iOS7: iOS in the Car. Pedestrian-friendly cities like New York and San Francisco may prove a fertile breeding grounds for local discovery apps like Foursquare, but it’s the suburban car-bound consumer that presents the biggest opportunity for local technology companies today, including …

‘Enhanced’ Local Listings Could Be Even More Important on Mobile

Ali Alami

‘Enhanced’ Local Listings Could Be Even More Important on Mobile

Enhanced listing services appeal to many SMBs and local brands because they are a holistic advertising medium that goes beyond the basic banner or text ad — not only do they stand out against free listings and hold the user’s attention, but they also drive conversion and social interaction at higher rates. But most sites currently lack unique enhanced listing features specific to mobile…

What Reviews Sites Need to Do to Prepare for Facebook’s Graph Search

Ali Alami

What Reviews Sites Need to Do to Prepare for Facebook’s Graph Search

It’s well known that reviews, ratings, and recommendations are a major factor in driving consumer decisions. Sourcing friends or people you know to provide advice holds even more weight when it comes to personalization and has an added benefit of trust. This is what makes the concept of Facebook’s new Graph Search so powerful…