Street Fight Daily: Twitter Invests in Beacons, Nokia Expands Maps Sale

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Twitter Takes a Look at Beacons, Invests in Marketing Startup Swirl (Recode)… Nokia Targeting Apple, Alibaba and Amazon in Maps-Unit Sale (Bloomberg)… BIA/Kelsey: Mobile Will Grab 11.5% Share Of Local Rev By 2019 (NetNewsCheck)…

The Secret to Success in Local: Saying No

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Sometimes, openness and opportunism lead to success for startups. But more often than not, it’s as much about the opportunities a company declines than than those it pursues, that determines whether company succeeds or fails.

ARLnow Flips Bethesda Site, Expands Big Into Center of D.C.

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The independent community news network that has been busy expanding in the shadow of the Washington Post – has just executed some eye-grabbing moves. It 1.) sold its Bethesda Now site in suburban Maryland, 2.) bought a dormant three-neighborhood site in the District of Columbia and 3,) will resurrect and expand its acquisition…

Street Fight Daily: Amazon Enters Local Travel, Facebook’s Coming Algo-Change

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon Travel Launches New Brand, Amazon Destinations (Skift)… Facebook Is Making 3 Big Changes To Its Newsfeed Algorithm (Business Insider)… $47B Of Local Ads Programmatic By 2019 (NewNewsCheck)…

Sponsored Post: Brand and Agency Leaders Gather to Talk Media Buying for Mobile Media Summit Upfront @ Internet Week 2015

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Mobile Media Summit, the largest mobile media and advertising conference in North America and Europe, is heading to New York City for the 6th annual Mobile Media Summit Upfront @ Internet Week, May 18 at the legendary IAC Building. With a who’s who of digital advertising in attendance, it’s the place to talk mobile during […]

MyTime Raises $9.25M More to Push Into Back-Office Software

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In addition to funding, the San Francisco-based MyTime is announcing a deeper push into back-office software to compete with Booker, MindBody and others.

3 Principles Every Early Stage Startup Needs To Know

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There are three things any startup needs to think about as they bring together their team and begin to build out a first version of their product or service…

Street Fight Daily: Groupon Sells TicketMonster Stake, Verve Hires New CEO

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Groupon Sells Controlling Stake in Korean Site Ticket Monster for $360 Million (Recode)… Verve Mobile Taps Acxiom’s Stirratt As CEO (MediaPost)… ‘Mobilegeddon’ Could Be Bad News For 40% of Top Websites (USA Today)…

Think Beyond Marketing: Embrace the Connected Local Economy

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As a new generation of local technology companies approach the public markets, it’s critical for us to agree on what “local” actually means today — and how that differs from the its definition a decade ago. What’s emerging is a connected local economy.

DoorDash Sets Its Sights on GrubHub in the Battle for Local Delivery

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Local delivery is a good space to be in right now — just ask DoorDash, an on-demand logistics company offering an ordering and delivery platform for dine-in restaurants without those services. DoorDash recently raised $40 million in venture capital and is expanding to new locations across the country to take on Grubhub and a host of other competitors…

Street Fight Daily: Google’s Coming Mobile-geddon, Yelp Wins in Court

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Google is Making a Giant Change This Week That Could Crush Millions of Small Businesses (Business Insider)… Court Prevents Yelp from Turning Over User Data (Hill)… Foursquare Turns To Location Data For Revenue, Joining Crowded Field (Marketing Land)..

5 Ways Starbucks Turns a Global Business Into a Local Brand

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When most people think of a local business, they imagine the neighborhood store or the mom-and-pop restaurant. But more and more today, global brands are positioned to use to digital tools to capture the relevancy and responsiveness that is at the heart of local businesses…

Sponsored Post: CU New Venture Challenge Completes 7th Season

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The University of Colorado program’s year-long schedule includes cross-campus events to help teams refine their ability to pitch, perfect their business model, and connect with other entrepreneurial minded members of the university…

LBMA Podcast: xAd’s Global Blueprints, ShopperTrak Partners With Shopkick

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On the show: MedNav tries to be the OpenTable for medical appointments; Sponda uses RFID to add location to malls; Freckle IOT partners with BlueBite; StudioTime tries to be the AirBnB of recording studios; Christophe Remillet of OneVisage…

Street Fight Daily: Yelp Launches Now, Local TV’s Jackpot

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Yelp Ups Its Search Game With “Yelp Now”: Adds Dinner Reservation & Food Ordering Search Filters (Search Engine Land)… Jackpots for Local TV Stations in F.C.C. Auction of Airwaves (New York Times)… Square’s Jack Dorsey Puts It All Together (BuzzFeed)…

Google’s Cities Initiative and the Ownership of Local Data

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Google’s recent announcement of a new initiative called “Let’s Put Our Cities on the Map” belongs to the larger story of the company’s attempt to gain a critical mass of participation from small businesses…

Here’s What Small Businesses Really Want From Marketing Tech

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Street Fight recently caught up with the National Small Business Association’s Molly Day to talk about small business owners’ still-mixed relationship with the tech industry and what they are looking for in marketing products…

Sponsored Post: Using Analytics to Optimize a PPC Campaign

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When it comes to uncovering the real value behind a pay-per-call (PPC) campaign, analytics are key. Performance analytics provide the types of holistic insights that marketers need to determine what is working about their PPC campaigns — and what isn’t…

Street Fight Daily: Angie’s List CEO To Exit, RetailNext Raises $125M

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… William Oesterle, Chief Executive of Angie’s List, to Step Down (New York Times)… RetailNext Bags $125 Million for International Expansion, Acquisitions (Wall Street Journal)… Local “Near Me” Searches on Google Surged 34 Times (USA Today)…

Microsoft Is a Sleeping Giant in Local — But Its Window May Be Closing

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What’s the most important dataset for a small business? More often than not, it’s a customer list. A batch of new relationship management systems have popped to make sense of customer data for small merchants in recent years, but the technology with the biggest market share isn’t what you might think…