Street Fight Daily: Amazon Opens A Store, Google Rolls Back Pigeon?

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A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology…

2011_3_11_amazonAmazon to Open First Physical Store in Manhattan (CNBC)
Amazon.com plans to open its first brick-and-mortar store, Dow Jones reported. The experimental pop-up store will function as a small warehouse, holding limited inventory for same-day deliveries only in New York. The store may also host tech showcases for items such as Kindle e-readers, Fire phones and Fire TVs.

Why Comscore Wants to Measure the Real World (Street Fight)
Earlier this week, Comscore announced a partnership with Datalogix, the payment data startup that has already inked deals with Facebook and Twitter. Street Fight caught up with Comscore’s Andrew Lipsman to discuss the developments that opened the door for offline attribution and whether ApplePay will make a difference for the company.

Pigeon Rolled Back? Law Firm Study Says Yes (SearchEngineLand)
From my perspective, it didn’t make sense that small businesses were being marginalized in favor of mega-directories. Yet, despite all of the talk from Google about the little guys, this is exactly what was happening. But has the search giant taken notice?

Openings and New Hires at Lee, ShopKeep, Yext and SalesPredict (Street Fight)
Every two weeks, Search Influence’s Kelly Benish — who knows practically everyone in hyperlocal — covers some of the latest job changes taking place in this dynamic industry. In this week’s edition, new jobs and hires at Flint, Telmetrics, Sonata, Happenings Media, and Placed.

Supply-Side Challenges Of The On-Demand Economy (TechCrunch)
Mike Dudas: These new technology-driven marketplaces don’t merely enable or facilitate new processes of production, delivery or organization, but fundamentally redefine industry size, scope and participation. They increase the pool of potential service providers and sellers by leveraging networked technology to change how market participants engage in a specific transaction.

Apple Patent Offers In-Depth Look at Apple Pay’s NFC Technology (Mashable)
Apple filed for a patent related to near-field communication technology (NFC) on Thursday, and though it doesn’t mention Apple Pay by name, the document offers an in-depth look at how the mobile payment platform may work. Explained simply, NFC is how you will use Apple Pay to pay for transactions by tapping your iPhone at a payment terminal.

Based on This Deleted Josh Miller Tweet, Yik Yak May Have Inspired Facebook’s New Anonymity App (GigaOm)
When The New York Times reported this week that Facebook was working on an “anonymity app,” the internet lit up with speculation. But a broadcast from Josh Miller, the Facebook staffer running the project, suggests another app may be the inspiration. Two weeks ago, Miller tweeted about Yik Yak, the anonymous app taking off with the college demographics.

Checking In is Finally Just One Swipe Away (Verge)
If you enable a new widget in iOS8, swiping down to your iPhone’s notification center now lets you check in with one tap. Foursquare has spent years refining its location-tracking engine, so its guesses are generally pretty accurate about where you are.

Urban Airship Names Former Citrix Executive Brett Caine as Its Next CEO (Recode)
Urban Airship has been on the hunt for a new chief since earlier this year, when co-founder Scott Kveton stepped down amid a sexual assault investigation. The company is announcing the hiring of former Citrix Online president Brett Caine. Mike Temple, who had been acting CEO, has returned to his prior role as CFO.

LBMA Podcast: Urban Airship and Beacons, MapQuest Commutes (Street Fight)
On the show: Urban Airship and Gimbal cozy up to beacons; MoPub and Juice Mobile team up; Estimote maps the indoors; AirPatrol secures two patents; xAd teams with Captivate Networks; and special guest is SchneiderMike from Skyhook Wireless.

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