25 | August | 2014 | Street Fight

Headlines

Back to school

How Marketers Can Use Mobile to Shape a Back-to-School Strategy

No Comments 25 August 2014 by

It’s that time of year again — time to get ready for school. This presents marketers with a huge opportunity to implement a back-to-school strategy, especially when it comes to mobile. According to a new report from Thinknear, 40% of customers spend at least an hour planning for back-to-school shopping on mobile…

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Commentary

yelp-sticker

The Art of Local Marketing: Becoming Selfie-Aware

No Comments 25 August 2014 by

The jury is still out on the new Foursquare’s scalability and I’ve grown to like it. But it’s no Yelp killer. For one thing, Yelp has 1000+ local ad sales reps — one of its biggest and most underrated assets. I’ve long been bullish on Yelp for that and other reasons. And in the past […]

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Headlines

2011_3_11_amazon

Street Fight Daily: Amazon’s Local Ambition, The On-Demand Obsession

No Comments 25 August 2014 by

A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Predicting Amazon’s Secret Plans in Physical Retail (Recode)… On-Demand Beauty Apps Are on the Rise (Wall Street Journal)… Airbnb To Reveal Names Of 124 Hosts To New York’s Attorney General (Fortune) …

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