A roundup of today’s big stories in hyperlocal content, commerce, and technology.
Angie’s List Worth Nearly $1 Billion as Shares Soar 25 Percent (AllThingsD)
Angie’s List, the consumer-reviews site that members pay for, is seeing its shares soar and its market cap approach $1 billion this morning, after announcing that it beat analyst expectations in the fourth quarter. The company’s stock was up 25 percent this morning, or $3.36 a share, to trade at $17 — that’s 30 percent higher than its public offering debut in late 2011.
M&A Heats Up in Hyperlocal — Here’s What 4 Big Acquirers Are Looking for (Street Fight)
Steven Jacobs: Just six weeks into the year, we’ve already seen a spike in hyperlocal industry acquisitions (not to mention well-founded rumors). Here’s a quick look at four major players who may be in the hunt for locally focused acquisitions and what each might be looking for.
Tiger Global Fourth-Biggest Groupon Holder After Shares (Bloomberg)
Tiger Global Management LLC, the hedge fund founded by Chase Coleman, become the fourth-largest holder of Groupon Inc. after adding 63.7 million shares in the last quarter, according to a regulatory filing today. Groupon shares have surged 12 percent in the past two days amid optimism that its new e-commerce service may expand to more cities, bolstering sales
Openings & New Hires at YP, Facebook, Pubmatic, CBS Local, and More… (Street Fight)
Kelly Benish: YP brings on a heavyweight from AOL, Clear Channel and others to head up its national markets group. CBS Local poaches from CityGrid. There’s activity in the U.K. at Discount Vouchers and Shopitize. Plus there are openings at Yelp, Facebook, SinglePlatform, LivingSocial, Google, and more.
Ratings and Reviews – Your Largest Local Opportunity, Missed (ClickZ)
Gregg Stewart: Despite the fact that consumers’ expectations for reviews are climbing and the actual use of reviews is increasing, businesses have dropped the ball. My most recent local search study found that 35 percent of these searchers expect to find consumer reviews when they search for a local business. But sadly, only 21 percent actually do.
Evolution Of Display Ad Strategies For Mobile Monetization (Marketing Land)
Bill Dinan: Local relevancy is one of the most critical factors marketers need to incorporate into their mobile display ad strategies. When supercharged with geotargeting technology, mobile display ads can become even more effective by being served up based on the proximity of mobile consumers to particular locales, e.g., retail stores, partner locations, relevant landmarks, etc.
An Acquisition Without the Acrimony? (Inc.)
Jeff Haden: Many acquisitions are designed to create efficiencies and cost savings by eliminating redundant employees and infrastructure as the two businesses are merged. But not always. I talked with Michael Vivio, president of Cox Target Media (the owners of Valpak, the blue envelope folks), which acquired the online coupon website Savings.com in June.
How I Raised $3 Million For My Startup In 13 Days (Business Insider)
Corey Capasso: In thirteen days, we raised three million dollars for my startup Omni, a CRM solution for brick-and-mortar stores. Laying the groundwork for that fundraise required years of hard work, longstanding relationships, and even then, a good deal of luck. Here’s a step-by-step guide explaining what it really takes to raise that kind of funding that quickly.
PODCAST: This Week in Location-Based Marketing — Flock (Street Fight)
In this week’s episode, hosts Rob Woodbridge and Asif Khan bring you stories about live music discovery app Timbre, Ford’s new location apps in SYNC, rumors about a Facebook “friend finder,” and a deep dive into the abrupt closure of Everyblock by NBCU.