PODCAST: This Week in Location-Based Marketing — INTRO, Wallit, Momentfeed | Street Fight

On Location

PODCAST: This Week in Location-Based Marketing — INTRO, Wallit, Momentfeed

0 Comments 16 March 2012 by

Welcome to This Week in Location Based Marketing, a weekly video podcast from the Location Based Marketing Association. In this week’s episode, hosts Rob Woodbridge and Asif Khan look at location-based dating with Eskimi; INTRO’s bid to be a mobile business connector; Wallit’s virtual augmented walls and Instagram. Plus, special guest Rob Reed from Momentfeed.

Episode 68

Recorded: March 11, 2012
Hosts: Rob Woodbridge & Asif Khan

Show highlights:
1. Instaprint launches location based Instagram photobooth (3:38)
2. Eskimi adds location based features to their dating application (8:40) – Asif’s article:Looking for location based love
3. INTRO – location based introductions for business types (13:30)
4. Wallit launches virtual augmented walls for places (18:53)
5. Unilever teams up with Viggle for March Madness (25:25)

Product of the Week
Momentfeed: With special guest Rob Reed, CEO (30:25)

Funding / M&A News
1. Green Dot acquires Loopt (38:06)
2. Switchfly closes $15M (41:20)
3. SingTel buys Amobee for $321M (46:00)

Resource of the Week
VW Gets Strong Click Rates from Location-Based Super Bowl Campaign (50:22)

Subscribe to TWiLBM: Audio feed | Video Feed

 

Nov. 4th in NYC: Local in the City!
Click here to SAVE $500 thru Aug. 1st.

Newsletter

Get hyperlocal industry headlines in your inbox every morning. Subscribe to the Street Fight Daily newsletter.

Follow Us

Get the latest Street Fight news, information and analysis via Twitter and Facebook.

The Commerce Graph

The “Commerce Graph” is a new framework we have developed to think about the future of physical exchange. The model offers an alternative to the dominant narrative about the commerce landscape that frames digital networks as an adversary of physical exchange.

The $20 Billion Mobile Marketing Opportunity

Strategies and insights into the landscape of targeting options and how they deliver foot traffic and sales for SMBs.
Get your copy today!

When the ‘Pop-Up’ Store Sticks Around

Retailers have started to rethink their sprawling storefronts. Instead, companies are turning to smaller, more specialized locations that that can adapt to declining store revenues while addressing some new opportunities in selling to a connected consumer.

Twitter

© 2014 Street Fight.

Powered by WordPress. Hosting by Page.ly